{"id":56,"date":"2026-10-26T15:33:48","date_gmt":"2026-10-26T15:33:48","guid":{"rendered":"https:\/\/icdrm.com\/demo-creative-01\/?page_id=56"},"modified":"2026-10-26T15:34:57","modified_gmt":"2026-10-26T15:34:57","slug":"design-previews","status":"publish","type":"page","link":"https:\/\/icdrm.com\/demo-creative-01\/design-previews\/","title":{"rendered":"Design previews"},"content":{"rendered":"\n<div id=\"icdrm-round-two\"><div class=\"review-tools\"><div class=\"design-discovery\"><div class=\"design-filters\"><label>Category<select id=\"design-category\"><option value=\"all\">All categories<\/option><option>Entertainment<\/option><\/select><\/label><label>Mood<select id=\"design-mood\"><option value=\"all\">Any mood<\/option><option>Bold<\/option><option>Editorial<\/option><option>Energetic<\/option><option>Immersive<\/option><option>Playful<\/option><option>Warm<\/option><\/select><\/label><label>Explore a page<select id=\"round-page\"><option value=\"home\">Home<\/option><option value=\"offer\">Care options<\/option><option value=\"story\">Our approach<\/option><option value=\"journal\">Around Bloomwell<\/option><option value=\"visit\">Start here<\/option><\/select><\/label><label>Canvas width<select id=\"round-width\"><option value=\"full\">Full width<\/option><option value=\"boxed\">Boxed<\/option><\/select><\/label><label>Colour direction<select id=\"round-palette\"><option value=\"signature\">Signature<\/option><option value=\"ocean\">Ocean<\/option><option value=\"sunset\">Sunset<\/option><option value=\"dusk\">Dusk<\/option><\/select><\/label><label>Typography<select id=\"round-type\"><option value=\"signature\">Design default<\/option><option value=\"modern\">Clean sans<\/option><option value=\"editorial\">Editorial serif<\/option><\/select><\/label><label class=\"design-search\">Find a design<input type=\"search\" id=\"design-search\" placeholder=\"Name, industry or feeling\u2026\" autocomplete=\"off\" maxlength=\"100\"><\/label><\/div><div class=\"design-shelf\"><div class=\"design-shelf-top\"><strong class=\"design-lab-label\">iCDRM \/ Entertainment previews<\/strong><a class=\"design-back\" href=\"\/shop\/websites\/\">Website collection \u2197<\/a><p id=\"design-results\" role=\"status\" aria-live=\"polite\">4 designs \u00b7 Swipe or use the arrows<\/p><div class=\"design-arrows\"><button type=\"button\" data-design-scroll=\"-1\" aria-label=\"Scroll designs left\" aria-controls=\"design-rail\">\u2190<\/button><button type=\"button\" data-design-scroll=\"1\" aria-label=\"Scroll designs right\" aria-controls=\"design-rail\">\u2192<\/button><\/div><\/div><nav class=\"design-rail\" id=\"design-rail\" aria-label=\"Browse design previews\"><\/nav><div class=\"design-empty\" hidden=\"\"><p>No designs match this combination. Try another mood or category.<\/p><button type=\"button\" data-clear-design-filters=\"\">Clear filters<\/button><\/div><\/div><\/div><\/div><div class=\"review-stage\" id=\"studio-preview\"><div class=\"canvas\" id=\"round-canvas\" data-family=\"nightshift\" style=\"--ink:#211133;--paper:#fff0d7;--primary:#8133b4;--accent:#ff773d;--panel:#fff;--display:Impact, Haettenschweiler, Arial Narrow, sans-serif\"><div class=\"demo-notice\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS<\/div><header class=\"e-header\"><a class=\"e-logo\" data-study-page=\"home\" href=\"?design=nightshift&amp;view=home\"><span>n\u2197<\/span><b>Nightshift<small>Stay for the last song.<\/small><\/b><\/a><nav aria-label=\"Nightshift pages\"><a data-study-page=\"home\" href=\"?design=nightshift&amp;view=home\" aria-current=\"page\">Home<\/a><a data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer\">The sound<\/a><a data-study-page=\"story\" href=\"?design=nightshift&amp;view=story\">Our world<\/a><a data-study-page=\"journal\" href=\"?design=nightshift&amp;view=journal\">Afterglow<\/a><a data-study-page=\"visit\" href=\"?design=nightshift&amp;view=visit\">Make a night of it<\/a><\/nav><button class=\"e-cart\" data-cart-open=\"\">Demo cart (<span data-cart-count=\"\">0<\/span>)<\/button><\/header><main class=\"e-world\"><section class=\"e-hero e-festival\"><img class=\"e-cover\" src=\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a large concert crowd\" fetchpriority=\"high\" decoding=\"async\"><div class=\"e-orbit\" aria-hidden=\"true\">\u2733<\/div><div class=\"e-hero-copy\"><p class=\"eyebrow\">Music &amp; festivals \/ AN ORIGINAL ICDRM DESIGN<\/p><h1>GOOD NIGHTS.<br>LOUD MEMORIES.<\/h1><p>The lights come up. The bass rolls in. Somewhere between the first track and the last train, a good night becomes your favourite story. An imagined music gathering with a world of its own.<\/p><div class=\"e-actions\"><a class=\"e-button\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">The sound <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"e-text-link\" data-study-page=\"story\" href=\"?design=nightshift&amp;view=story#studio-preview\">Meet the idea <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><\/div><div class=\"e-sticker\">TURN IT<br>INTO A<br>GOOD STORY \u2197<\/div><div class=\"e-photo-strip\"><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a live music crowd\" loading=\"lazy\" decoding=\"async\"><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a brightly lit concert stage\" loading=\"lazy\" decoding=\"async\"><span>A GOOD NIGHT<br>HAS MANY SIDES.<\/span><\/div><\/section><div class=\"e-ticker\"><span>Stay for the last song. \u2733<\/span><span>MAKE IT YOUR OWN \u2197<\/span><span>GOOD STORIES START HERE \u2733<\/span><\/div><section class=\"e-section\"><div class=\"e-section-head\"><div><p class=\"eyebrow\">THREE WAYS INTO THE FEELING<\/p><h2>Follow the sound.<br>Find your people.<\/h2><\/div><p>The lights come up. The bass rolls in. Somewhere between the first track and the last train, a good night becomes your favourite story. An imagined music gathering with a world of its own.<\/p><\/div><div class=\"e-poster-grid\"><article><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a colourful live event\" loading=\"lazy\" decoding=\"async\"><div><p class=\"eyebrow\">MAIN STAGE<\/p><h3>The big moment<\/h3><p>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">Explore the idea <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><span class=\"e-poster-number\" aria-hidden=\"true\">01<\/span><\/article><article><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a live music crowd\" loading=\"lazy\" decoding=\"async\"><div><p class=\"eyebrow\">SIDE TRACK<\/p><h3>The discovery room<\/h3><p>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">Explore the idea <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><span class=\"e-poster-number\" aria-hidden=\"true\">02<\/span><\/article><article><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a brightly lit concert stage\" loading=\"lazy\" decoding=\"async\"><div><p class=\"eyebrow\">AFTER HOURS<\/p><h3>After the sunset<\/h3><p>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor. Video, subtle motion and custom effects can add another layer of character where the story calls for them.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">Explore the idea <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><span class=\"e-poster-number\" aria-hidden=\"true\">03<\/span><\/article><\/div><\/section><section class=\"e-feature\"><div class=\"e-feature-art\"><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of an outdoor music gathering\" loading=\"lazy\" decoding=\"async\"><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of stage lighting and live music\" loading=\"lazy\" decoding=\"async\"><span>n\u2197<\/span><\/div><div><p class=\"eyebrow\">THE WORLD BEHIND THE NAME<\/p><h2>More than a headline<\/h2><p>Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.<\/p><p>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.<\/p><a class=\"e-button\" data-study-page=\"story\" href=\"?design=nightshift&amp;view=story#studio-preview\">Our world <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><\/section><section class=\"e-section e-board-section\"><div class=\"e-section-head\"><div><p class=\"eyebrow\">A LITTLE MORE TO EXPLORE<\/p><h2>A programme<br>with a pulse.<\/h2><\/div><p>An illustrative programme board, with no actual performers, dates or sessions. A finished website could connect each listing to a detailed story and approved booking tools.<\/p><\/div><div class=\"e-board\"><article><span>01<\/span><h3>The big moment<\/h3><p>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">A closer look <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><article><span>02<\/span><h3>The discovery room<\/h3><p>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">A closer look <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><article><span>03<\/span><h3>After the sunset<\/h3><p>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">A closer look <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><article><span>04<\/span><h3>Between the beats<\/h3><p>Find the quieter corners: a conversation, a place to pause and a chance to notice the details behind the noise.<\/p><a class=\"e-text-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">A closer look <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><\/div><\/section><section class=\"e-banner\"><img class=\"\" src=\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\" alt=\"Stock photograph of a large concert crowd\" loading=\"lazy\" decoding=\"async\"><div><p class=\"eyebrow\">YOUR IDEA \/ YOUR OWN DIRECTION<\/p><h2>Make a little<br>more noise.<\/h2><p>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.<\/p><a class=\"e-button\" data-study-page=\"visit\" href=\"?design=nightshift&amp;view=visit#studio-preview\">Imagine the possibilities <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><\/section><section class=\"e-section e-faq\"><div class=\"e-section-head\"><div><p class=\"eyebrow\">A LITTLE CLARITY<\/p><h2>Good questions.<br>Clear possibilities.<\/h2><\/div><\/div><div><details><summary>Can this become a real event or venue website?<\/summary><p>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.<\/p><\/details><details><summary>Can we add video, animation or effects?<\/summary><p>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.<\/p><\/details><details><summary>Will I be able to edit my website?<\/summary><p>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.<\/p><\/details><details><summary>Can it sell tickets, products or services?<\/summary><p>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.<\/p><\/details><\/div><\/section><\/main><footer class=\"e-footer\"><div class=\"e-footer-top\"><div><p class=\"eyebrow\">A fictional world \/ a real design possibility<\/p><h2>Nightshift<\/h2><\/div><a class=\"e-button\" data-study-page=\"visit\" href=\"?design=nightshift&amp;view=visit#studio-preview\">Make a night of it <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><nav><a class=\"e-footer-link\" data-study-page=\"home\" href=\"?design=nightshift&amp;view=home#studio-preview\">Home <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"e-footer-link\" data-study-page=\"offer\" href=\"?design=nightshift&amp;view=offer#studio-preview\">The sound <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"e-footer-link\" data-study-page=\"story\" href=\"?design=nightshift&amp;view=story#studio-preview\">Our world <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"e-footer-link\" data-study-page=\"journal\" href=\"?design=nightshift&amp;view=journal#studio-preview\">Afterglow <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"e-footer-link\" data-study-page=\"visit\" href=\"?design=nightshift&amp;view=visit#studio-preview\">Make a night of it <span aria-hidden=\"true\">\u2197<\/span><\/a><\/nav><p>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.<\/p><\/footer><\/div><\/div><aside class=\"cart-panel\" id=\"round-cart\" hidden=\"\" role=\"dialog\" aria-modal=\"true\" aria-labelledby=\"round-cart-title\"><button type=\"button\" class=\"cart-close\" data-cart-close=\"\">Close cart \u00d7<\/button><h2 id=\"round-cart-title\">A few good things.<\/h2><p>Sample cart \u00b7 fictional products \u00b7 illustrative USD<\/p><div id=\"round-cart-items\"><\/div><div class=\"cart-note\"><strong id=\"round-cart-total\">$0.00<\/strong><p>Illustrative subtotal only. No taxes or shipping are calculated. No customer details are collected.<\/p><\/div><button type=\"button\" disabled=\"\">Checkout disabled \u00b7 demonstration only<\/button><p id=\"round-cart-status\" role=\"status\" aria-live=\"polite\"><\/p><\/aside><noscript>JavaScript is needed to switch between these review studies. This initial page remains readable.<\/noscript><script type=\"application\/json\" id=\"round-config\">[{\"id\":\"nightshift\",\"name\":\"Nightshift\",\"mark\":\"n\u2197\",\"category\":\"Music & festivals\",\"tag\":\"Stay for the last song.\",\"ink\":\"#211133\",\"paper\":\"#fff0d7\",\"primary\":\"#8133b4\",\"accent\":\"#ff773d\",\"font\":\"Impact, Haettenschweiler, Arial Narrow, sans-serif\",\"nav\":[\"Home\",\"The sound\",\"Our world\",\"Afterglow\",\"Make a night of it\"],\"hero\":\"GOOD NIGHTS.\\u003cbr>LOUD MEMORIES.\",\"titles\":[\"\",\"Find your\\u003cbr>frequency.\",\"A little outside\\u003cbr>the ordinary.\",\"You had\\u003cbr>to be there.\",\"The night\\u003cbr>starts here.\"],\"intro\":\"The lights come up. The bass rolls in. Somewhere between the first track and the last train, a good night becomes your favourite story. An imagined music gathering with a world of its own.\",\"leads\":[\"A main-stage moment, a left-field discovery and the track you did not know you needed. Explore a fictional programme built around the pleasure of finding your own sound.\",\"Good nights have more than one headline. They are made of shared discoveries, thoughtful spaces and people who bring their own kind of energy.\",\"A flash of colour. A sea of hands. The little moments between the big ones. A picture book for an event that lives in the imagination.\",\"Pick a feeling, bring your people and picture the possibilities. This is a fictional event concept; there are no real dates, venues or tickets to book.\"],\"offers\":[[\"The big moment\",\"Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear.\",\"A bigger visual beat|Space for artist stories|Programme concept\"],[\"The discovery room\",\"Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most.\",\"New directions|Intimate atmosphere|Fictional artist slots\"],[\"After the sunset\",\"Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor.\",\"Open-air inspiration|After-dark energy|No actual event dates\"],[\"Between the beats\",\"Find the quieter corners: a conversation, a place to pause and a chance to notice the details behind the noise.\",\"Room to recharge|Useful visitor information|A considered experience\"]],\"chapters\":[[\"More than a headline\",\"Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\"],[\"Build a world around the sound\",\"Colour, type and photography can give a gathering its own recognisable language. Carry that feeling through artist introductions, programme pages and the useful details visitors look for. An identity becomes stronger when the practical parts feel as considered as the poster.\"],[\"Leave room for the next track\",\"An event can grow without losing the feeling that made it special. Give another stage a home, introduce a fresh series or turn an archive into a story worth exploring. This energetic direction could also become an artist portfolio, a creative conference or a bold product launch.\"]],\"photos\":[[\"photo-1459749411175-04bf5292ceea\",\"Stock photograph of a large concert crowd\"],[\"photo-1492684223066-81342ee5ff30\",\"Stock photograph of a colourful live event\"],[\"photo-1506157786151-b8491531f063\",\"Stock photograph of a live music crowd\"],[\"photo-1470229722913-7c0e2dbbafd3\",\"Stock photograph of a brightly lit concert stage\"],[\"photo-1501386761578-eac5c94b800a\",\"Stock photograph of an outdoor music gathering\"],[\"photo-1514525253161-7a46d19cd819\",\"Stock photograph of stage lighting and live music\"]],\"products\":[[\"Nightshift poster concept\",1800],[\"After-hours tote concept\",2600],[\"Soundcheck notebook concept\",1400]],\"labels\":[\"MAIN STAGE\",\"SIDE TRACK\",\"AFTER HOURS\"],\"stamp\":\"TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\",\"pages\":[{\"key\":\"home\",\"label\":\"Home\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003cb>Nightshift\\u003csmall>Stay for the last song.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Nightshift pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\" aria-current=\\\"page\\\">Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer\\\" >The sound\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story\\\" >Our world\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal\\\" >Afterglow\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit\\\" >Make a night of it\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-hero e-festival\\\">\\u003cimg class=\\\"e-cover\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cdiv class=\\\"e-orbit\\\" aria-hidden=\\\"true\\\">\u2733\\u003c\/div>\\u003cdiv class=\\\"e-hero-copy\\\">\\u003cp class=\\\"eyebrow\\\">Music & festivals \/ AN ORIGINAL ICDRM DESIGN\\u003c\/p>\\u003ch1>GOOD NIGHTS.\\u003cbr>LOUD MEMORIES.\\u003c\/h1>\\u003cp>The lights come up. The bass rolls in. Somewhere between the first track and the last train, a good night becomes your favourite story. An imagined music gathering with a world of its own.\\u003c\/p>\\u003cdiv class=\\\"e-actions\\\">\\u003ca class=\\\"e-button\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Meet the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-sticker\\\">TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\\u003c\/div>\\u003cdiv class=\\\"e-photo-strip\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>A GOOD NIGHT\\u003cbr>HAS MANY SIDES.\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Stay for the last song. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THREE WAYS INTO THE FEELING\\u003c\/p>\\u003ch2>Follow the sound.\\u003cbr>Find your people.\\u003c\/h2>\\u003c\/div>\\u003cp>The lights come up. The bass rolls in. Somewhere between the first track and the last train, a good night becomes your favourite story. An imagined music gathering with a world of its own.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-poster-grid\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">MAIN STAGE\\u003c\/p>\\u003ch3>The big moment\\u003c\/h3>\\u003cp>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">01\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">SIDE TRACK\\u003c\/p>\\u003ch3>The discovery room\\u003c\/h3>\\u003cp>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">02\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">AFTER HOURS\\u003c\/p>\\u003ch3>After the sunset\\u003c\/h3>\\u003cp>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">03\\u003c\/span>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of stage lighting and live music\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>More than a headline\\u003c\/h2>\\u003cp>Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-board-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE MORE TO EXPLORE\\u003c\/p>\\u003ch2>A programme\\u003cbr>with a pulse.\\u003c\/h2>\\u003c\/div>\\u003cp>An illustrative programme board, with no actual performers, dates or sessions. A finished website could connect each listing to a detailed story and approved booking tools.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-board\\\">\\u003carticle>\\u003cspan>01\\u003c\/span>\\u003ch3>The big moment\\u003c\/h3>\\u003cp>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>02\\u003c\/span>\\u003ch3>The discovery room\\u003c\/h3>\\u003cp>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>03\\u003c\/span>\\u003ch3>After the sunset\\u003c\/h3>\\u003cp>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>04\\u003c\/span>\\u003ch3>Between the beats\\u003c\/h3>\\u003cp>Find the quieter corners: a conversation, a place to pause and a chance to notice the details behind the noise.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Make a little\\u003cbr>more noise.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Nightshift\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal#studio-preview\\\">Afterglow \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"offer\",\"label\":\"The sound\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003cb>Nightshift\\u003csmall>Stay for the last song.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Nightshift pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer\\\" aria-current=\\\"page\\\">The sound\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story\\\" >Our world\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal\\\" >Afterglow\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit\\\" >Make a night of it\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-nightshift\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">The sound \/ Nightshift\\u003c\/p>\\u003ch1>Find your\\u003cbr>frequency.\\u003c\/h1>\\u003cp>A main-stage moment, a left-field discovery and the track you did not know you needed. Explore a fictional programme built around the pleasure of finding your own sound.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Stay for the last song. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-programme\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE POSSIBILITIES \/ UP CLOSE\\u003c\/p>\\u003ch2>There is more\\u003cbr>to the story.\\u003c\/h2>\\u003c\/div>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-programme-rows\\\">\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>01\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Music & festivals \/ CONCEPT 01\\u003c\/p>\\u003ch2>The big moment\\u003c\/h2>\\u003cp>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear. Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003cul>\\u003cli>A bigger visual beat\\u003c\/li>\\u003cli>Space for artist stories\\u003c\/li>\\u003cli>Programme concept\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>02\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Music & festivals \/ CONCEPT 02\\u003c\/p>\\u003ch2>The discovery room\\u003c\/h2>\\u003cp>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most. Colour, type and photography can give a gathering its own recognisable language. Carry that feeling through artist introductions, programme pages and the useful details visitors look for. An identity becomes stronger when the practical parts feel as considered as the poster.\\u003c\/p>\\u003cp>A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003cul>\\u003cli>New directions\\u003c\/li>\\u003cli>Intimate atmosphere\\u003c\/li>\\u003cli>Fictional artist slots\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>03\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Music & festivals \/ CONCEPT 03\\u003c\/p>\\u003ch2>After the sunset\\u003c\/h2>\\u003cp>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor. An event can grow without losing the feeling that made it special. Give another stage a home, introduce a fresh series or turn an archive into a story worth exploring. This energetic direction could also become an artist portfolio, a creative conference or a bold product launch.\\u003c\/p>\\u003cp>Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003cul>\\u003cli>Open-air inspiration\\u003c\/li>\\u003cli>After-dark energy\\u003c\/li>\\u003cli>No actual event dates\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>04\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Music & festivals \/ CONCEPT 04\\u003c\/p>\\u003ch2>Between the beats\\u003c\/h2>\\u003cp>Find the quieter corners: a conversation, a place to pause and a chance to notice the details behind the noise. Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003cul>\\u003cli>Room to recharge\\u003c\/li>\\u003cli>Useful visitor information\\u003c\/li>\\u003cli>A considered experience\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Make a little\\u003cbr>more noise.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Nightshift\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal#studio-preview\\\">Afterglow \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"story\",\"label\":\"Our world\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003cb>Nightshift\\u003csmall>Stay for the last song.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Nightshift pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer\\\" >The sound\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story\\\" aria-current=\\\"page\\\">Our world\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal\\\" >Afterglow\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit\\\" >Make a night of it\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-nightshift\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Our world \/ Nightshift\\u003c\/p>\\u003ch1>A little outside\\u003cbr>the ordinary.\\u003c\/h1>\\u003cp>Good nights have more than one headline. They are made of shared discoveries, thoughtful spaces and people who bring their own kind of energy.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Stay for the last song. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-chapters\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A POINT OF VIEW \/ IN THREE PARTS\\u003c\/p>\\u003ch2>The details make\\u003cbr>the whole night.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 01\\u003c\/p>\\u003ch2>More than a headline\\u003c\/h2>\\u003cp>Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 02\\u003c\/p>\\u003ch2>Build a world around the sound\\u003c\/h2>\\u003cp>Colour, type and photography can give a gathering its own recognisable language. Carry that feeling through artist introductions, programme pages and the useful details visitors look for. An identity becomes stronger when the practical parts feel as considered as the poster.\\u003c\/p>\\u003cp>Want more atmosphere? Video can be introduced in the header or a section, with subtle animation and scroll effects chosen to support the story. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 03\\u003c\/p>\\u003ch2>Leave room for the next track\\u003c\/h2>\\u003cp>An event can grow without losing the feeling that made it special. Give another stage a home, introduce a fresh series or turn an archive into a story worth exploring. This energetic direction could also become an artist portfolio, a creative conference or a bold product launch.\\u003c\/p>\\u003cp>The finished website can be built on WordPress, with editable pages and access to its extensive plugin ecosystem. A shopping cart and full ecommerce checkout can be added when your business is ready; transactions stay disabled in this demonstration.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of stage lighting and live music\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>More than a headline\\u003c\/h2>\\u003cp>Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Make a little\\u003cbr>more noise.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Nightshift\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal#studio-preview\\\">Afterglow \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"journal\",\"label\":\"Afterglow\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003cb>Nightshift\\u003csmall>Stay for the last song.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Nightshift pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer\\\" >The sound\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story\\\" >Our world\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal\\\" aria-current=\\\"page\\\">Afterglow\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit\\\" >Make a night of it\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-nightshift\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Afterglow \/ Nightshift\\u003c\/p>\\u003ch1>You had\\u003cbr>to be there.\\u003c\/h1>\\u003cp>A flash of colour. A sea of hands. The little moments between the big ones. A picture book for an event that lives in the imagination.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Stay for the last song. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A PICTURE-LED CONCEPT COLLECTION\\u003c\/p>\\u003ch2>A little atmosphere.\\u003cbr>A lot of possibility.\\u003c\/h2>\\u003c\/div>\\u003cp>A flash of colour. A sea of hands. The little moments between the big ones. A picture book for an event that lives in the imagination.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-gallery\\\">\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE FIRST IMPRESSION\\u003c\/p>\\u003ch3>The big moment\\u003c\/h3>\\u003cp>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">IN THE MOMENT\\u003c\/p>\\u003ch3>The discovery room\\u003c\/h3>\\u003cp>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">A CLOSER LOOK\\u003c\/p>\\u003ch3>After the sunset\\u003c\/h3>\\u003cp>Warm light becomes electric colour. Take the longer route from the outdoor moment to the late-night dance floor. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ANOTHER PERSPECTIVE\\u003c\/p>\\u003ch3>Between the beats\\u003c\/h3>\\u003cp>Find the quieter corners: a conversation, a place to pause and a chance to notice the details behind the noise. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE IN-BETWEEN\\u003c\/p>\\u003ch3>The big moment\\u003c\/h3>\\u003cp>Room-filling sound. Hands in the air. A main-stage idea made for that one chorus everyone wants to hear. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of stage lighting and live music\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ROOM FOR A NEW STORY\\u003c\/p>\\u003ch3>The discovery room\\u003c\/h3>\\u003cp>Follow something unfamiliar. A smaller stage and a different rhythm can become the part of the evening you remember most. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of stage lighting and live music\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>More than a headline\\u003c\/h2>\\u003cp>Picture an evening that has room for different kinds of music and different kinds of people. The bright centre matters, but so do the quieter edges: the unexpected discovery, the meeting point and the route back to your favourite stage. A fuller event story lets those details share the spotlight.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Make a little\\u003cbr>more noise.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Nightshift\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal#studio-preview\\\">Afterglow \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"visit\",\"label\":\"Make a night of it\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\">\\u003cspan>n\u2197\\u003c\/span>\\u003cb>Nightshift\\u003csmall>Stay for the last song.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Nightshift pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer\\\" >The sound\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story\\\" >Our world\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal\\\" >Afterglow\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit\\\" aria-current=\\\"page\\\">Make a night of it\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-nightshift\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Make a night of it \/ Nightshift\\u003c\/p>\\u003ch1>The night\\u003cbr>starts here.\\u003c\/h1>\\u003cp>Pick a feeling, bring your people and picture the possibilities. This is a fictional event concept; there are no real dates, venues or tickets to book.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of stage lighting and live music\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>TURN IT\\u003cbr>INTO A\\u003cbr>GOOD STORY \u2197\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Stay for the last song. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-visit\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">USEFUL DETAILS \/ WITHOUT LOSING THE FEELING\\u003c\/p>\\u003ch2>A good welcome\\u003cbr>starts early.\\u003c\/h2>\\u003cp>Pick a feeling, bring your people and picture the possibilities. This is a fictional event concept; there are no real dates, venues or tickets to book. A finished site could make arrival details, access information, programme notes and group options easy to find before someone steps through the door.\\u003c\/p>\\u003cp>Built on WordPress, the finished site can offer editable content and access to its extensive plugin ecosystem. Event tools, video and ecommerce can be scoped around the experience you want to create.\\u003c\/p>\\u003cdiv class=\\\"e-demo-card\\\">\\u003cstrong>Just exploring? You are in the right place.\\u003c\/strong>\\u003cp>This is a design preview. No actual venue, dates or opening hours are listed. Contact, reservations, tickets and lead delivery are disabled.\\u003c\/p>\\u003cbutton disabled>Bookings disabled \u00b7 demonstration only\\u003c\/button>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-visit-photos\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a brightly lit concert stage\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1501386761578-eac5c94b800a?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an outdoor music gathering\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-shop\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">TAKE A LITTLE OF THE FEELING HOME\\u003c\/p>\\u003ch2>A little extra.\\u003cbr>A world of its own.\\u003c\/h2>\\u003c\/div>\\u003cp>Any of these designs can be extended with a shopping cart and full ecommerce checkout. The fictional products and illustrative USD amounts below only demonstrate the design; no orders or payments are accepted.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-products\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Nightshift poster concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$18.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"0\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a colourful live event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>After-hours tote concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$26.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"1\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1506157786151-b8491531f063?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live music crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Soundcheck notebook concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$14.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"2\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1459749411175-04bf5292ceea?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a large concert crowd\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Make a little\\u003cbr>more noise.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Nightshift\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=nightshift&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=nightshift&amp;view=offer#studio-preview\\\">The sound \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=nightshift&amp;view=story#studio-preview\\\">Our world \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=nightshift&amp;view=journal#studio-preview\\\">Afterglow \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=nightshift&amp;view=visit#studio-preview\\\">Make a night of it \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"}],\"browse\":{\"category\":\"Entertainment\",\"moods\":[\"Bold\",\"Energetic\"]}},{\"id\":\"punchline\",\"name\":\"Punchline Social\",\"mark\":\"ps!\",\"category\":\"Comedy & live nights\",\"tag\":\"A seriously good time.\",\"ink\":\"#261d20\",\"paper\":\"#fff5dc\",\"primary\":\"#c13239\",\"accent\":\"#ffd644\",\"font\":\"Georgia, serif\",\"nav\":[\"Home\",\"On the bill\",\"The room\",\"Good company\",\"Your night out\"],\"hero\":\"LESS SCROLLING.\\u003cbr>MORE HOWLING.\",\"titles\":[\"\",\"A little sharp.\\u003cbr>A lot of funny.\",\"Small room.\\u003cbr>Big personality.\",\"Good company.\\u003cbr>Great timing.\",\"Let\u2019s make\\u003cbr>an evening of it.\"],\"intro\":\"A little room, a bright spotlight and the delicious possibility that the next line will undo you. An imaginary comedy club for people who like their nights out with a twist.\",\"leads\":[\"A new voice, an unexpected turn and a room that is in on the joke. This fictional bill explores different ways to give a live night its own personality.\",\"The best seat is the one that makes you feel part of the room. Imagine a club with a warm welcome, a mischievous streak and an eye for the details.\",\"Before the first line and after the last laugh, there is a whole evening to enjoy. These stock photographs set a mood rather than document real club events.\",\"Start with the company, add a little curiosity and leave room for the unexpected. This demo has no actual performers, dates, reservations or ticket sales.\"],\"offers\":[[\"The first laugh\",\"A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night.\",\"New-voice concept|A close-up stage|No real performer claims\"],[\"A little off-script\",\"Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening.\",\"Unscripted atmosphere|A different pace|Illustrative programme\"],[\"The long story\",\"Settle in for a point of view with a little more room to unfold. A longer-form show idea, told with personality rather than a wall of listings.\",\"Space for the story|An intimate setting|Imagined show format\"],[\"Bring the whole table\",\"Good company is part of the evening. Give group visits their own page, with useful information and a welcome that starts before the door.\",\"A shared night out|Useful planning details|Reservations disabled\"]],\"chapters\":[[\"Come for the joke. Stay for the room.\",\"There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\"],[\"Give the details a punchline\",\"A bold poster can catch the eye, but a fuller story gives the visitor a reason to stay. Introduce the idea behind a night, show the character of the room and make the practical information easy to find. Useful does not have to mean humourless.\"],[\"Keep a little surprise in reserve\",\"A new series, a different kind of live performance or a fresh set of stories can all find a place here. Keep the friendly, irreverent voice while the content grows. The same lively direction could suit a podcast, an independent cinema or a community arts space.\"]],\"photos\":[[\"photo-1470229722913-7c0e2dbbafd3\",\"Stock photograph of live entertainment equipment\"],[\"photo-1516280440614-37939bbacd81\",\"Stock photograph of a stage microphone\"],[\"photo-1511795409834-ef04bbd61622\",\"Stock photograph of a social event\"],[\"photo-1528605248644-14dd04022da1\",\"Stock photograph of people sharing a meal\"],[\"photo-1514525253161-7a46d19cd819\",\"Stock photograph of a live performance setting\"],[\"photo-1492684223066-81342ee5ff30\",\"Stock photograph of an evening event\"]],\"products\":[[\"Good timing print concept\",1600],[\"Punchline tote concept\",2400],[\"One-liner notebook concept\",1200]],\"labels\":[\"FRESH VOICES\",\"OFF SCRIPT\",\"STORY NIGHT\"],\"stamp\":\"NO STRAIGHT\\u003cbr>FACES\\u003cbr>REQUIRED \u2733\",\"pages\":[{\"key\":\"home\",\"label\":\"Home\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\">\\u003cspan>ps!\\u003c\/span>\\u003cb>Punchline Social\\u003csmall>A seriously good time.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Punchline Social pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\" aria-current=\\\"page\\\">Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer\\\" >On the bill\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story\\\" >The room\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal\\\" >Good company\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit\\\" >Your night out\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-hero e-comedy\\\">\\u003cdiv class=\\\"e-hero-copy\\\">\\u003cp class=\\\"eyebrow\\\">Comedy & live nights \/ AN ORIGINAL ICDRM DESIGN\\u003c\/p>\\u003ch1>LESS SCROLLING.\\u003cbr>MORE HOWLING.\\u003c\/h1>\\u003cp>A little room, a bright spotlight and the delicious possibility that the next line will undo you. An imaginary comedy club for people who like their nights out with a twist.\\u003c\/p>\\u003cdiv class=\\\"e-actions\\\">\\u003ca class=\\\"e-button\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">Meet the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-comedy-art\\\">\\u003cimg class=\\\"e-mic\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cdiv class=\\\"e-speech\\\">HA.\\u003cbr>HA.\\u003cbr>YES.\\u003c\/div>\\u003cspan class=\\\"e-comedy-note\\\">A fictional club.\\u003cbr>A very real personality.\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>A seriously good time. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THREE WAYS INTO THE FEELING\\u003c\/p>\\u003ch2>Good nights come\\u003cbr>in different flavours.\\u003c\/h2>\\u003c\/div>\\u003cp>A little room, a bright spotlight and the delicious possibility that the next line will undo you. An imaginary comedy club for people who like their nights out with a twist.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-poster-grid\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">FRESH VOICES\\u003c\/p>\\u003ch3>The first laugh\\u003c\/h3>\\u003cp>A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">01\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">OFF SCRIPT\\u003c\/p>\\u003ch3>A little off-script\\u003c\/h3>\\u003cp>Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">02\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1528605248644-14dd04022da1?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of people sharing a meal\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">STORY NIGHT\\u003c\/p>\\u003ch3>The long story\\u003c\/h3>\\u003cp>Settle in for a point of view with a little more room to unfold. A longer-form show idea, told with personality rather than a wall of listings. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">03\\u003c\/span>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an evening event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>ps!\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Come for the joke. Stay for the room.\\u003c\/h2>\\u003cp>There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-board-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE MORE TO EXPLORE\\u003c\/p>\\u003ch2>On the bill.\\u003cbr>Off the beaten track.\\u003c\/h2>\\u003c\/div>\\u003cp>An illustrative programme board, with no actual performers, dates or sessions. A finished website could connect each listing to a detailed story and approved booking tools.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-board\\\">\\u003carticle>\\u003cspan>01\\u003c\/span>\\u003ch3>The first laugh\\u003c\/h3>\\u003cp>A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>02\\u003c\/span>\\u003ch3>A little off-script\\u003c\/h3>\\u003cp>Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>03\\u003c\/span>\\u003ch3>The long story\\u003c\/h3>\\u003cp>Settle in for a point of view with a little more room to unfold. A longer-form show idea, told with personality rather than a wall of listings.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>04\\u003c\/span>\\u003ch3>Bring the whole table\\u003c\/h3>\\u003cp>Good company is part of the evening. Give group visits their own page, with useful information and a welcome that starts before the door.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Give your idea\\u003cbr>a good opening line.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Punchline Social\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal#studio-preview\\\">Good company \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"offer\",\"label\":\"On the bill\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\">\\u003cspan>ps!\\u003c\/span>\\u003cb>Punchline Social\\u003csmall>A seriously good time.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Punchline Social pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer\\\" aria-current=\\\"page\\\">On the bill\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story\\\" >The room\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal\\\" >Good company\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit\\\" >Your night out\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-punchline\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">On the bill \/ Punchline Social\\u003c\/p>\\u003ch1>A little sharp.\\u003cbr>A lot of funny.\\u003c\/h1>\\u003cp>A new voice, an unexpected turn and a room that is in on the joke. This fictional bill explores different ways to give a live night its own personality.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>NO STRAIGHT\\u003cbr>FACES\\u003cbr>REQUIRED \u2733\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>A seriously good time. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-programme\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE POSSIBILITIES \/ UP CLOSE\\u003c\/p>\\u003ch2>There is more\\u003cbr>to the story.\\u003c\/h2>\\u003c\/div>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-programme-rows\\\">\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>01\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Comedy & live nights \/ CONCEPT 01\\u003c\/p>\\u003ch2>The first laugh\\u003c\/h2>\\u003cp>A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night. There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003cul>\\u003cli>New-voice concept\\u003c\/li>\\u003cli>A close-up stage\\u003c\/li>\\u003cli>No real performer claims\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>02\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Comedy & live nights \/ CONCEPT 02\\u003c\/p>\\u003ch2>A little off-script\\u003c\/h2>\\u003cp>Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening. A bold poster can catch the eye, but a fuller story gives the visitor a reason to stay. Introduce the idea behind a night, show the character of the room and make the practical information easy to find. Useful does not have to mean humourless.\\u003c\/p>\\u003cp>A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003cul>\\u003cli>Unscripted atmosphere\\u003c\/li>\\u003cli>A different pace\\u003c\/li>\\u003cli>Illustrative programme\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1528605248644-14dd04022da1?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of people sharing a meal\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>03\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Comedy & live nights \/ CONCEPT 03\\u003c\/p>\\u003ch2>The long story\\u003c\/h2>\\u003cp>Settle in for a point of view with a little more room to unfold. A longer-form show idea, told with personality rather than a wall of listings. A new series, a different kind of live performance or a fresh set of stories can all find a place here. Keep the friendly, irreverent voice while the content grows. The same lively direction could suit a podcast, an independent cinema or a community arts space.\\u003c\/p>\\u003cp>Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003cul>\\u003cli>Space for the story\\u003c\/li>\\u003cli>An intimate setting\\u003c\/li>\\u003cli>Imagined show format\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>04\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Comedy & live nights \/ CONCEPT 04\\u003c\/p>\\u003ch2>Bring the whole table\\u003c\/h2>\\u003cp>Good company is part of the evening. Give group visits their own page, with useful information and a welcome that starts before the door. There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003cul>\\u003cli>A shared night out\\u003c\/li>\\u003cli>Useful planning details\\u003c\/li>\\u003cli>Reservations disabled\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Give your idea\\u003cbr>a good opening line.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Punchline Social\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal#studio-preview\\\">Good company \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"story\",\"label\":\"The room\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\">\\u003cspan>ps!\\u003c\/span>\\u003cb>Punchline Social\\u003csmall>A seriously good time.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Punchline Social pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer\\\" >On the bill\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story\\\" aria-current=\\\"page\\\">The room\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal\\\" >Good company\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit\\\" >Your night out\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-punchline\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">The room \/ Punchline Social\\u003c\/p>\\u003ch1>Small room.\\u003cbr>Big personality.\\u003c\/h1>\\u003cp>The best seat is the one that makes you feel part of the room. Imagine a club with a warm welcome, a mischievous streak and an eye for the details.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>NO STRAIGHT\\u003cbr>FACES\\u003cbr>REQUIRED \u2733\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>A seriously good time. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-chapters\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A POINT OF VIEW \/ IN THREE PARTS\\u003c\/p>\\u003ch2>The details make\\u003cbr>the whole night.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 01\\u003c\/p>\\u003ch2>Come for the joke. Stay for the room.\\u003c\/h2>\\u003cp>There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 02\\u003c\/p>\\u003ch2>Give the details a punchline\\u003c\/h2>\\u003cp>A bold poster can catch the eye, but a fuller story gives the visitor a reason to stay. Introduce the idea behind a night, show the character of the room and make the practical information easy to find. Useful does not have to mean humourless.\\u003c\/p>\\u003cp>Want more atmosphere? Video can be introduced in the header or a section, with subtle animation and scroll effects chosen to support the story. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1528605248644-14dd04022da1?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of people sharing a meal\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 03\\u003c\/p>\\u003ch2>Keep a little surprise in reserve\\u003c\/h2>\\u003cp>A new series, a different kind of live performance or a fresh set of stories can all find a place here. Keep the friendly, irreverent voice while the content grows. The same lively direction could suit a podcast, an independent cinema or a community arts space.\\u003c\/p>\\u003cp>The finished website can be built on WordPress, with editable pages and access to its extensive plugin ecosystem. A shopping cart and full ecommerce checkout can be added when your business is ready; transactions stay disabled in this demonstration.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an evening event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>ps!\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Come for the joke. Stay for the room.\\u003c\/h2>\\u003cp>There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Give your idea\\u003cbr>a good opening line.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Punchline Social\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal#studio-preview\\\">Good company \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"journal\",\"label\":\"Good company\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\">\\u003cspan>ps!\\u003c\/span>\\u003cb>Punchline Social\\u003csmall>A seriously good time.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Punchline Social pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer\\\" >On the bill\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story\\\" >The room\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal\\\" aria-current=\\\"page\\\">Good company\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit\\\" >Your night out\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-punchline\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Good company \/ Punchline Social\\u003c\/p>\\u003ch1>Good company.\\u003cbr>Great timing.\\u003c\/h1>\\u003cp>Before the first line and after the last laugh, there is a whole evening to enjoy. These stock photographs set a mood rather than document real club events.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>NO STRAIGHT\\u003cbr>FACES\\u003cbr>REQUIRED \u2733\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>A seriously good time. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A PICTURE-LED CONCEPT COLLECTION\\u003c\/p>\\u003ch2>A little atmosphere.\\u003cbr>A lot of possibility.\\u003c\/h2>\\u003c\/div>\\u003cp>Before the first line and after the last laugh, there is a whole evening to enjoy. These stock photographs set a mood rather than document real club events.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-gallery\\\">\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE FIRST IMPRESSION\\u003c\/p>\\u003ch3>The first laugh\\u003c\/h3>\\u003cp>A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">IN THE MOMENT\\u003c\/p>\\u003ch3>A little off-script\\u003c\/h3>\\u003cp>Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">A CLOSER LOOK\\u003c\/p>\\u003ch3>The long story\\u003c\/h3>\\u003cp>Settle in for a point of view with a little more room to unfold. A longer-form show idea, told with personality rather than a wall of listings. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1528605248644-14dd04022da1?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of people sharing a meal\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ANOTHER PERSPECTIVE\\u003c\/p>\\u003ch3>Bring the whole table\\u003c\/h3>\\u003cp>Good company is part of the evening. Give group visits their own page, with useful information and a welcome that starts before the door. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE IN-BETWEEN\\u003c\/p>\\u003ch3>The first laugh\\u003c\/h3>\\u003cp>A fresh voice, a brave first line and a room ready to find out where the story goes. A welcoming concept for a showcase night. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an evening event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ROOM FOR A NEW STORY\\u003c\/p>\\u003ch3>A little off-script\\u003c\/h3>\\u003cp>Quick turns, unexpected connections and a generous helping of what-happens-next. A playful frame for an improvised evening. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an evening event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>ps!\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Come for the joke. Stay for the room.\\u003c\/h2>\\u003cp>There is a particular kind of magic in a small room full of people waiting for the same next line. Let the website capture the warm-up as well as the spotlight: a place to meet, a friendly introduction and the anticipation of an evening that has not happened yet.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Give your idea\\u003cbr>a good opening line.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Punchline Social\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal#studio-preview\\\">Good company \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"visit\",\"label\":\"Your night out\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\">\\u003cspan>ps!\\u003c\/span>\\u003cb>Punchline Social\\u003csmall>A seriously good time.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Punchline Social pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer\\\" >On the bill\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story\\\" >The room\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal\\\" >Good company\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit\\\" aria-current=\\\"page\\\">Your night out\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-punchline\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Your night out \/ Punchline Social\\u003c\/p>\\u003ch1>Let\u2019s make\\u003cbr>an evening of it.\\u003c\/h1>\\u003cp>Start with the company, add a little curiosity and leave room for the unexpected. This demo has no actual performers, dates, reservations or ticket sales.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1492684223066-81342ee5ff30?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an evening event\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>NO STRAIGHT\\u003cbr>FACES\\u003cbr>REQUIRED \u2733\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>A seriously good time. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-visit\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">USEFUL DETAILS \/ WITHOUT LOSING THE FEELING\\u003c\/p>\\u003ch2>A good welcome\\u003cbr>starts early.\\u003c\/h2>\\u003cp>Start with the company, add a little curiosity and leave room for the unexpected. This demo has no actual performers, dates, reservations or ticket sales. A finished site could make arrival details, access information, programme notes and group options easy to find before someone steps through the door.\\u003c\/p>\\u003cp>Built on WordPress, the finished site can offer editable content and access to its extensive plugin ecosystem. Event tools, video and ecommerce can be scoped around the experience you want to create.\\u003c\/p>\\u003cdiv class=\\\"e-demo-card\\\">\\u003cstrong>Just exploring? You are in the right place.\\u003c\/strong>\\u003cp>This is a design preview. No actual venue, dates or opening hours are listed. Contact, reservations, tickets and lead delivery are disabled.\\u003c\/p>\\u003cbutton disabled>Bookings disabled \u00b7 demonstration only\\u003c\/button>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-visit-photos\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1528605248644-14dd04022da1?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of people sharing a meal\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a live performance setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-shop\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">TAKE A LITTLE OF THE FEELING HOME\\u003c\/p>\\u003ch2>A little extra.\\u003cbr>A world of its own.\\u003c\/h2>\\u003c\/div>\\u003cp>Any of these designs can be extended with a shopping cart and full ecommerce checkout. The fictional products and illustrative USD amounts below only demonstrate the design; no orders or payments are accepted.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-products\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Good timing print concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$16.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"0\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516280440614-37939bbacd81?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a stage microphone\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Punchline tote concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$24.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"1\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social event\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>One-liner notebook concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$12.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"2\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1470229722913-7c0e2dbbafd3?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of live entertainment equipment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Give your idea\\u003cbr>a good opening line.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Punchline Social\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=punchline&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=punchline&amp;view=offer#studio-preview\\\">On the bill \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=punchline&amp;view=story#studio-preview\\\">The room \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=punchline&amp;view=journal#studio-preview\\\">Good company \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=punchline&amp;view=visit#studio-preview\\\">Your night out \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"}],\"browse\":{\"category\":\"Entertainment\",\"moods\":[\"Playful\",\"Warm\"]}},{\"id\":\"pixel-planet\",\"name\":\"Pixel Planet\",\"mark\":\"p\u25a3\",\"category\":\"Arcade & social gaming\",\"tag\":\"More play. Less ordinary.\",\"ink\":\"#231941\",\"paper\":\"#f1edff\",\"primary\":\"#6032c4\",\"accent\":\"#9ff9da\",\"font\":\"Courier New, monospace\",\"nav\":[\"Home\",\"Choose your game\",\"Our universe\",\"High-score moments\",\"Press start\"],\"hero\":\"REAL FRIENDS.\\u003cbr>UNREAL WORLDS.\",\"titles\":[\"\",\"Pick your\\u003cbr>next adventure.\",\"A universe\\u003cbr>with room for you.\",\"The good bits.\\u003cbr>On repeat.\",\"Your next\\u003cbr>level starts here.\"],\"intro\":\"Neon corners. Friendly rivalries. One more round that becomes three. An imagined arcade universe where old-school joy meets a very colourful kind of night out.\",\"leads\":[\"Chase a familiar favourite or step into something entirely new. This fictional game floor pairs playful discovery with a clear way to explore the possibilities.\",\"A good game brings people together. Imagine a space that celebrates the first attempt, the friendly rematch and the small victories in between.\",\"Button mashing, bright colours and the moment everyone leans in. A mood-led gallery of stock gaming and entertainment imagery, not actual venue photographs.\",\"Bring your crew or follow your curiosity. These sample experiences are design concepts: no real machines, sessions, bookings or prizes are offered.\"],\"offers\":[[\"The retro orbit\",\"Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible.\",\"Classic arcade mood|A colourful catalogue|Illustrative game selection\"],[\"Beyond the screen\",\"Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance.\",\"Immersive possibilities|Space for visitor guidance|No live VR sessions\"],[\"The friendly rematch\",\"A shared challenge, a little competitive spirit and a good reason to bring your friends. Let each experience explain itself before the first round.\",\"Social play concept|Room for a crew|No competitions or prizes\"],[\"Your own side quest\",\"Give celebrations and group adventures a page of their own. A flexible layout can make different ways to play feel connected to the same universe.\",\"Group-event inspiration|Flexible page layouts|Bookings disabled\"]],\"chapters\":[[\"Every player has a starting point\",\"Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\"],[\"Build the world between the games\",\"The colours, signs and small details do as much storytelling as the screens themselves. Carry that personality into game descriptions, group pages and practical visitor information. Thoughtful structure helps a playful website feel easy to use even when the visual world is full of surprises.\"],[\"There is always another level\",\"A new experience, a seasonal event or an entirely different kind of play can become the next chapter. The identity stays recognisable as the catalogue grows. With a change of imagery and language, this direction could become a technology launch, a youth programme or an interactive exhibition.\"]],\"photos\":[[\"photo-1511512578047-dfb367046420\",\"Stock photograph of colourful arcade machines\"],[\"photo-1535223289827-42f1e9919769\",\"Stock photograph of an immersive virtual reality experience\"],[\"photo-1493711662062-fa541adb3fc8\",\"Stock photograph of gaming controllers\"],[\"photo-1593305841991-05c297ba4575\",\"Stock photograph of a gaming setup\"],[\"photo-1542751371-adc38448a05e\",\"Stock photograph of a social gaming environment\"],[\"photo-1550745165-9bc0b252726f\",\"Stock photograph of retro gaming technology\"]],\"products\":[[\"Pixel patch concept\",800],[\"Side quest tote concept\",2400],[\"Next-level notebook concept\",1400]],\"labels\":[\"RETRO MODE\",\"NEW WORLDS\",\"CO-OP ENERGY\"],\"stamp\":\"INSERT\\u003cbr>A LITTLE\\u003cbr>WONDER +\",\"pages\":[{\"key\":\"home\",\"label\":\"Home\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003cb>Pixel Planet\\u003csmall>More play. Less ordinary.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Pixel Planet pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\" aria-current=\\\"page\\\">Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer\\\" >Choose your game\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story\\\" >Our universe\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal\\\" >High-score moments\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit\\\" >Press start\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-hero e-arcade\\\">\\u003cdiv class=\\\"e-hero-copy\\\">\\u003cp class=\\\"eyebrow\\\">Arcade & social gaming \/ AN ORIGINAL ICDRM DESIGN\\u003c\/p>\\u003ch1>REAL FRIENDS.\\u003cbr>UNREAL WORLDS.\\u003c\/h1>\\u003cp>Neon corners. Friendly rivalries. One more round that becomes three. An imagined arcade universe where old-school joy meets a very colourful kind of night out.\\u003c\/p>\\u003cdiv class=\\\"e-actions\\\">\\u003ca class=\\\"e-button\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Meet the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-game-world\\\">\\u003cspan class=\\\"e-orbit\\\" aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003cimg class=\\\"e-game-main\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"e-game-small\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv class=\\\"e-sticker\\\">PLAYER\\u003cbr>ONE?\\u003cbr>EVERYONE.\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-level-bar\\\">\u25e7 NEW WORLDS \/ GOOD COMPANY \/ ONE MORE ROUND \u25e7\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>More play. Less ordinary. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THREE WAYS INTO THE FEELING\\u003c\/p>\\u003ch2>Choose your mode.\\u003cbr>Bring your people.\\u003c\/h2>\\u003c\/div>\\u003cp>Neon corners. Friendly rivalries. One more round that becomes three. An imagined arcade universe where old-school joy meets a very colourful kind of night out.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-poster-grid\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">RETRO MODE\\u003c\/p>\\u003ch3>The retro orbit\\u003c\/h3>\\u003cp>Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">01\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">NEW WORLDS\\u003c\/p>\\u003ch3>Beyond the screen\\u003c\/h3>\\u003cp>Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">02\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1593305841991-05c297ba4575?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a gaming setup\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CO-OP ENERGY\\u003c\/p>\\u003ch3>The friendly rematch\\u003c\/h3>\\u003cp>A shared challenge, a little competitive spirit and a good reason to bring your friends. Let each experience explain itself before the first round. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">03\\u003c\/span>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1550745165-9bc0b252726f?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of retro gaming technology\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Every player has a starting point\\u003c\/h2>\\u003cp>Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-board-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE MORE TO EXPLORE\\u003c\/p>\\u003ch2>Select your\\u003cbr>next side quest.\\u003c\/h2>\\u003c\/div>\\u003cp>An illustrative programme board, with no actual performers, dates or sessions. A finished website could connect each listing to a detailed story and approved booking tools.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-board\\\">\\u003carticle>\\u003cspan>01\\u003c\/span>\\u003ch3>The retro orbit\\u003c\/h3>\\u003cp>Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>02\\u003c\/span>\\u003ch3>Beyond the screen\\u003c\/h3>\\u003cp>Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>03\\u003c\/span>\\u003ch3>The friendly rematch\\u003c\/h3>\\u003cp>A shared challenge, a little competitive spirit and a good reason to bring your friends. Let each experience explain itself before the first round.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>04\\u003c\/span>\\u003ch3>Your own side quest\\u003c\/h3>\\u003cp>Give celebrations and group adventures a page of their own. A flexible layout can make different ways to play feel connected to the same universe.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let\u2019s unlock\\u003cbr>something different.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Pixel Planet\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal#studio-preview\\\">High-score moments \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"offer\",\"label\":\"Choose your game\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003cb>Pixel Planet\\u003csmall>More play. Less ordinary.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Pixel Planet pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer\\\" aria-current=\\\"page\\\">Choose your game\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story\\\" >Our universe\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal\\\" >High-score moments\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit\\\" >Press start\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-pixel-planet\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Choose your game \/ Pixel Planet\\u003c\/p>\\u003ch1>Pick your\\u003cbr>next adventure.\\u003c\/h1>\\u003cp>Chase a familiar favourite or step into something entirely new. This fictional game floor pairs playful discovery with a clear way to explore the possibilities.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>INSERT\\u003cbr>A LITTLE\\u003cbr>WONDER +\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>More play. Less ordinary. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-programme\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE POSSIBILITIES \/ UP CLOSE\\u003c\/p>\\u003ch2>There is more\\u003cbr>to the story.\\u003c\/h2>\\u003c\/div>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-programme-rows\\\">\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>01\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Arcade & social gaming \/ CONCEPT 01\\u003c\/p>\\u003ch2>The retro orbit\\u003c\/h2>\\u003cp>Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible. Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003cul>\\u003cli>Classic arcade mood\\u003c\/li>\\u003cli>A colourful catalogue\\u003c\/li>\\u003cli>Illustrative game selection\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>02\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Arcade & social gaming \/ CONCEPT 02\\u003c\/p>\\u003ch2>Beyond the screen\\u003c\/h2>\\u003cp>Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance. The colours, signs and small details do as much storytelling as the screens themselves. Carry that personality into game descriptions, group pages and practical visitor information. Thoughtful structure helps a playful website feel easy to use even when the visual world is full of surprises.\\u003c\/p>\\u003cp>A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003cul>\\u003cli>Immersive possibilities\\u003c\/li>\\u003cli>Space for visitor guidance\\u003c\/li>\\u003cli>No live VR sessions\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1593305841991-05c297ba4575?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a gaming setup\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>03\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Arcade & social gaming \/ CONCEPT 03\\u003c\/p>\\u003ch2>The friendly rematch\\u003c\/h2>\\u003cp>A shared challenge, a little competitive spirit and a good reason to bring your friends. Let each experience explain itself before the first round. A new experience, a seasonal event or an entirely different kind of play can become the next chapter. The identity stays recognisable as the catalogue grows. With a change of imagery and language, this direction could become a technology launch, a youth programme or an interactive exhibition.\\u003c\/p>\\u003cp>Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003cul>\\u003cli>Social play concept\\u003c\/li>\\u003cli>Room for a crew\\u003c\/li>\\u003cli>No competitions or prizes\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>04\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Arcade & social gaming \/ CONCEPT 04\\u003c\/p>\\u003ch2>Your own side quest\\u003c\/h2>\\u003cp>Give celebrations and group adventures a page of their own. A flexible layout can make different ways to play feel connected to the same universe. Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003cul>\\u003cli>Group-event inspiration\\u003c\/li>\\u003cli>Flexible page layouts\\u003c\/li>\\u003cli>Bookings disabled\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let\u2019s unlock\\u003cbr>something different.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Pixel Planet\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal#studio-preview\\\">High-score moments \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"story\",\"label\":\"Our universe\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003cb>Pixel Planet\\u003csmall>More play. Less ordinary.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Pixel Planet pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer\\\" >Choose your game\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story\\\" aria-current=\\\"page\\\">Our universe\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal\\\" >High-score moments\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit\\\" >Press start\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-pixel-planet\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Our universe \/ Pixel Planet\\u003c\/p>\\u003ch1>A universe\\u003cbr>with room for you.\\u003c\/h1>\\u003cp>A good game brings people together. Imagine a space that celebrates the first attempt, the friendly rematch and the small victories in between.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>INSERT\\u003cbr>A LITTLE\\u003cbr>WONDER +\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>More play. Less ordinary. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-chapters\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A POINT OF VIEW \/ IN THREE PARTS\\u003c\/p>\\u003ch2>The details make\\u003cbr>the whole night.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 01\\u003c\/p>\\u003ch2>Every player has a starting point\\u003c\/h2>\\u003cp>Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 02\\u003c\/p>\\u003ch2>Build the world between the games\\u003c\/h2>\\u003cp>The colours, signs and small details do as much storytelling as the screens themselves. Carry that personality into game descriptions, group pages and practical visitor information. Thoughtful structure helps a playful website feel easy to use even when the visual world is full of surprises.\\u003c\/p>\\u003cp>Want more atmosphere? Video can be introduced in the header or a section, with subtle animation and scroll effects chosen to support the story. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1593305841991-05c297ba4575?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a gaming setup\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 03\\u003c\/p>\\u003ch2>There is always another level\\u003c\/h2>\\u003cp>A new experience, a seasonal event or an entirely different kind of play can become the next chapter. The identity stays recognisable as the catalogue grows. With a change of imagery and language, this direction could become a technology launch, a youth programme or an interactive exhibition.\\u003c\/p>\\u003cp>The finished website can be built on WordPress, with editable pages and access to its extensive plugin ecosystem. A shopping cart and full ecommerce checkout can be added when your business is ready; transactions stay disabled in this demonstration.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1550745165-9bc0b252726f?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of retro gaming technology\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Every player has a starting point\\u003c\/h2>\\u003cp>Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let\u2019s unlock\\u003cbr>something different.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Pixel Planet\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal#studio-preview\\\">High-score moments \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"journal\",\"label\":\"High-score moments\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003cb>Pixel Planet\\u003csmall>More play. Less ordinary.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Pixel Planet pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer\\\" >Choose your game\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story\\\" >Our universe\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal\\\" aria-current=\\\"page\\\">High-score moments\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit\\\" >Press start\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-pixel-planet\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">High-score moments \/ Pixel Planet\\u003c\/p>\\u003ch1>The good bits.\\u003cbr>On repeat.\\u003c\/h1>\\u003cp>Button mashing, bright colours and the moment everyone leans in. A mood-led gallery of stock gaming and entertainment imagery, not actual venue photographs.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>INSERT\\u003cbr>A LITTLE\\u003cbr>WONDER +\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>More play. Less ordinary. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A PICTURE-LED CONCEPT COLLECTION\\u003c\/p>\\u003ch2>A little atmosphere.\\u003cbr>A lot of possibility.\\u003c\/h2>\\u003c\/div>\\u003cp>Button mashing, bright colours and the moment everyone leans in. A mood-led gallery of stock gaming and entertainment imagery, not actual venue photographs.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-gallery\\\">\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE FIRST IMPRESSION\\u003c\/p>\\u003ch3>The retro orbit\\u003c\/h3>\\u003cp>Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">IN THE MOMENT\\u003c\/p>\\u003ch3>Beyond the screen\\u003c\/h3>\\u003cp>Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">A CLOSER LOOK\\u003c\/p>\\u003ch3>The friendly rematch\\u003c\/h3>\\u003cp>A shared challenge, a little competitive spirit and a good reason to bring your friends. Let each experience explain itself before the first round. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1593305841991-05c297ba4575?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a gaming setup\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ANOTHER PERSPECTIVE\\u003c\/p>\\u003ch3>Your own side quest\\u003c\/h3>\\u003cp>Give celebrations and group adventures a page of their own. A flexible layout can make different ways to play feel connected to the same universe. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE IN-BETWEEN\\u003c\/p>\\u003ch3>The retro orbit\\u003c\/h3>\\u003cp>Bright cabinets, familiar sounds and a fresh appreciation for the games that made one more go feel irresistible. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1550745165-9bc0b252726f?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of retro gaming technology\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ROOM FOR A NEW STORY\\u003c\/p>\\u003ch3>Beyond the screen\\u003c\/h3>\\u003cp>Imagine stepping into a more immersive story. A visual frame for virtual experiences, with room for clear descriptions and useful guidance. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1550745165-9bc0b252726f?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of retro gaming technology\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Every player has a starting point\\u003c\/h2>\\u003cp>Some visitors know every shortcut. Others are just here for the bright lights and a good evening with friends. A welcoming game floor can make room for both. Show the different ways to join in, introduce the atmosphere and keep the next step clear without losing the sense of discovery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let\u2019s unlock\\u003cbr>something different.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Pixel Planet\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal#studio-preview\\\">High-score moments \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"visit\",\"label\":\"Press start\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\">\\u003cspan>p\u25a3\\u003c\/span>\\u003cb>Pixel Planet\\u003csmall>More play. Less ordinary.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"Pixel Planet pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer\\\" >Choose your game\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story\\\" >Our universe\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal\\\" >High-score moments\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit\\\" aria-current=\\\"page\\\">Press start\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-pixel-planet\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Press start \/ Pixel Planet\\u003c\/p>\\u003ch1>Your next\\u003cbr>level starts here.\\u003c\/h1>\\u003cp>Bring your crew or follow your curiosity. These sample experiences are design concepts: no real machines, sessions, bookings or prizes are offered.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1550745165-9bc0b252726f?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of retro gaming technology\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>INSERT\\u003cbr>A LITTLE\\u003cbr>WONDER +\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>More play. Less ordinary. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-visit\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">USEFUL DETAILS \/ WITHOUT LOSING THE FEELING\\u003c\/p>\\u003ch2>A good welcome\\u003cbr>starts early.\\u003c\/h2>\\u003cp>Bring your crew or follow your curiosity. These sample experiences are design concepts: no real machines, sessions, bookings or prizes are offered. A finished site could make arrival details, access information, programme notes and group options easy to find before someone steps through the door.\\u003c\/p>\\u003cp>Built on WordPress, the finished site can offer editable content and access to its extensive plugin ecosystem. Event tools, video and ecommerce can be scoped around the experience you want to create.\\u003c\/p>\\u003cdiv class=\\\"e-demo-card\\\">\\u003cstrong>Just exploring? You are in the right place.\\u003c\/strong>\\u003cp>This is a design preview. No actual venue, dates or opening hours are listed. Contact, reservations, tickets and lead delivery are disabled.\\u003c\/p>\\u003cbutton disabled>Bookings disabled \u00b7 demonstration only\\u003c\/button>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-visit-photos\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1593305841991-05c297ba4575?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a gaming setup\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1542751371-adc38448a05e?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a social gaming environment\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-shop\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">TAKE A LITTLE OF THE FEELING HOME\\u003c\/p>\\u003ch2>A little extra.\\u003cbr>A world of its own.\\u003c\/h2>\\u003c\/div>\\u003cp>Any of these designs can be extended with a shopping cart and full ecommerce checkout. The fictional products and illustrative USD amounts below only demonstrate the design; no orders or payments are accepted.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-products\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Pixel patch concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$8.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"0\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1535223289827-42f1e9919769?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an immersive virtual reality experience\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Side quest tote concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$24.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"1\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1493711662062-fa541adb3fc8?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of gaming controllers\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Next-level notebook concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$14.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"2\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511512578047-dfb367046420?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of colourful arcade machines\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let\u2019s unlock\\u003cbr>something different.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>Pixel Planet\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=pixel-planet&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=pixel-planet&amp;view=offer#studio-preview\\\">Choose your game \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=pixel-planet&amp;view=story#studio-preview\\\">Our universe \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=pixel-planet&amp;view=journal#studio-preview\\\">High-score moments \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=pixel-planet&amp;view=visit#studio-preview\\\">Press start \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"}],\"browse\":{\"category\":\"Entertainment\",\"moods\":[\"Playful\",\"Energetic\"]}},{\"id\":\"velvet-door\",\"name\":\"The Velvet Door\",\"mark\":\"vd\",\"category\":\"Immersive theatre\",\"tag\":\"Step out of the everyday.\",\"ink\":\"#421b32\",\"paper\":\"#f6eddc\",\"primary\":\"#87334c\",\"accent\":\"#e9c98b\",\"font\":\"Georgia, serif\",\"nav\":[\"Home\",\"Behind the curtain\",\"Our story\",\"In the frame\",\"An invitation\"],\"hero\":\"SOME NIGHTS\\u003cbr>OPEN NEW DOORS.\",\"titles\":[\"\",\"A story with\\u003cbr>more than one door.\",\"The art of\\u003cbr>being elsewhere.\",\"Fragments of\\u003cbr>another world.\",\"Consider this\\u003cbr>your invitation.\"],\"intro\":\"A curtain lifts. A doorway glows. For a little while, the ordinary world can wait. An imagined performance house for stories that feel close enough to step inside.\",\"leads\":[\"An intimate scene, a surprising turn and a different way into the story. Explore a fictional programme where atmosphere is part of the performance.\",\"Some stories begin before a word is spoken. A room, a texture and a flicker of light can make the first introduction.\",\"Light against velvet. A face in the wings. The spaces between scenes. Stock imagery builds an imagined atmosphere rather than a record of actual productions.\",\"Bring an open mind and picture a different kind of evening. This fictional theatre has no actual productions, venue, performers or tickets on sale.\"],\"offers\":[[\"The close-up\",\"A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life.\",\"Intimate storytelling|A room with character|Fictional production\"],[\"Through the doorway\",\"Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach.\",\"A change of perspective|Useful visitor guidance|Imagined experience\"],[\"The late salon\",\"Conversation, performance and a little room for the unexpected. Give a different kind of gathering its own tone within a connected programme.\",\"A more personal evening|Flexible programme pages|No real event schedule\"],[\"A world of your own\",\"A private gathering or a bespoke production can begin with a visual invitation. Show the possibilities before a conversation shapes the detail.\",\"Bespoke-event inspiration|A distinct visual world|Enquiries disabled\"]],\"chapters\":[[\"Before the first word\",\"An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\"],[\"Let the atmosphere do its part\",\"A theatrical identity lives in the small decisions as much as the grand gesture. Let texture, light and a deliberate pace carry through programme notes, creative stories and practical visitor information. The result can feel immersive while still making it easy to find a useful answer.\"],[\"Keep the next door open\",\"Another production, a new collaboration or a different way of gathering can all share the same visual house. Build a programme with room to evolve. This quieter drama could also become a boutique hotel, a private dining experience or a gallery with a point of view.\"]],\"photos\":[[\"photo-1503095396549-807759245b35\",\"Stock photograph of performers silhouetted against red curtains\"],[\"photo-1514306191717-452ec28c7814\",\"Stock photograph of a red theatre curtain\"],[\"photo-1516307365426-bea591f05011\",\"Stock photograph of an ornate theatre auditorium\"],[\"photo-1489599849927-2ee91cede3ba\",\"Stock photograph of a cinema auditorium\"],[\"photo-1511795409834-ef04bbd61622\",\"Stock photograph of an atmospheric event setting\"],[\"photo-1514525253161-7a46d19cd819\",\"Stock photograph of theatrical stage lighting\"]],\"products\":[[\"Velvet Door programme concept\",1400],[\"After-scene print concept\",2200],[\"Story notes notebook concept\",1800]],\"labels\":[\"THE CLOSE-UP\",\"ANOTHER ROOM\",\"LATE SALON\"],\"stamp\":\"ANOTHER\\u003cbr>WORLD\\u003cbr>AWAITS \u25c7\",\"pages\":[{\"key\":\"home\",\"label\":\"Home\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\">\\u003cspan>vd\\u003c\/span>\\u003cb>The Velvet Door\\u003csmall>Step out of the everyday.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"The Velvet Door pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\" aria-current=\\\"page\\\">Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer\\\" >Behind the curtain\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story\\\" >Our story\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal\\\" >In the frame\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit\\\" >An invitation\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-hero e-theatre\\\">\\u003cimg class=\\\"e-cover\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cdiv class=\\\"e-theatre-frame\\\">\\u003c\/div>\\u003cdiv class=\\\"e-hero-copy\\\">\\u003cp class=\\\"eyebrow\\\">Immersive theatre \/ AN ORIGINAL ICDRM DESIGN\\u003c\/p>\\u003ch1>SOME NIGHTS\\u003cbr>OPEN NEW DOORS.\\u003c\/h1>\\u003cp>A curtain lifts. A doorway glows. For a little while, the ordinary world can wait. An imagined performance house for stories that feel close enough to step inside.\\u003c\/p>\\u003cdiv class=\\\"e-actions\\\">\\u003ca class=\\\"e-button\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Meet the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-theatre-caption\\\">AN IMAGINED PERFORMANCE HOUSE\\u003cbr>FOR THE CURIOUS AT HEART\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Step out of the everyday. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THREE WAYS INTO THE FEELING\\u003c\/p>\\u003ch2>Not every story\\u003cbr>begins on a stage.\\u003c\/h2>\\u003c\/div>\\u003cp>A curtain lifts. A doorway glows. For a little while, the ordinary world can wait. An imagined performance house for stories that feel close enough to step inside.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-poster-grid\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE CLOSE-UP\\u003c\/p>\\u003ch3>The close-up\\u003c\/h3>\\u003cp>A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">01\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">ANOTHER ROOM\\u003c\/p>\\u003ch3>Through the doorway\\u003c\/h3>\\u003cp>Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">02\\u003c\/span>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1489599849927-2ee91cede3ba?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a cinema auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">LATE SALON\\u003c\/p>\\u003ch3>The late salon\\u003c\/h3>\\u003cp>Conversation, performance and a little room for the unexpected. Give a different kind of gathering its own tone within a connected programme. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Explore the idea \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cspan class=\\\"e-poster-number\\\" aria-hidden=\\\"true\\\">03\\u003c\/span>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of theatrical stage lighting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>vd\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Before the first word\\u003c\/h2>\\u003cp>An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-board-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE MORE TO EXPLORE\\u003c\/p>\\u003ch2>The evening,\\u003cbr>reimagined.\\u003c\/h2>\\u003c\/div>\\u003cp>An illustrative programme board, with no actual performers, dates or sessions. A finished website could connect each listing to a detailed story and approved booking tools.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-board\\\">\\u003carticle>\\u003cspan>01\\u003c\/span>\\u003ch3>The close-up\\u003c\/h3>\\u003cp>A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>02\\u003c\/span>\\u003ch3>Through the doorway\\u003c\/h3>\\u003cp>Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>03\\u003c\/span>\\u003ch3>The late salon\\u003c\/h3>\\u003cp>Conversation, performance and a little room for the unexpected. Give a different kind of gathering its own tone within a connected programme.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003carticle>\\u003cspan>04\\u003c\/span>\\u003ch3>A world of your own\\u003c\/h3>\\u003cp>A private gathering or a bespoke production can begin with a visual invitation. Show the possibilities before a conversation shapes the detail.\\u003c\/p>\\u003ca class=\\\"e-text-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">A closer look \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let the ordinary\\u003cbr>wait outside.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>The Velvet Door\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal#studio-preview\\\">In the frame \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"offer\",\"label\":\"Behind the curtain\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\">\\u003cspan>vd\\u003c\/span>\\u003cb>The Velvet Door\\u003csmall>Step out of the everyday.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"The Velvet Door pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer\\\" aria-current=\\\"page\\\">Behind the curtain\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story\\\" >Our story\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal\\\" >In the frame\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit\\\" >An invitation\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-velvet-door\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Behind the curtain \/ The Velvet Door\\u003c\/p>\\u003ch1>A story with\\u003cbr>more than one door.\\u003c\/h1>\\u003cp>An intimate scene, a surprising turn and a different way into the story. Explore a fictional programme where atmosphere is part of the performance.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>ANOTHER\\u003cbr>WORLD\\u003cbr>AWAITS \u25c7\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Step out of the everyday. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-programme\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE POSSIBILITIES \/ UP CLOSE\\u003c\/p>\\u003ch2>There is more\\u003cbr>to the story.\\u003c\/h2>\\u003c\/div>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-programme-rows\\\">\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>01\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Immersive theatre \/ CONCEPT 01\\u003c\/p>\\u003ch2>The close-up\\u003c\/h2>\\u003cp>A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life. An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003cul>\\u003cli>Intimate storytelling\\u003c\/li>\\u003cli>A room with character\\u003c\/li>\\u003cli>Fictional production\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>02\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Immersive theatre \/ CONCEPT 02\\u003c\/p>\\u003ch2>Through the doorway\\u003c\/h2>\\u003cp>Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach. A theatrical identity lives in the small decisions as much as the grand gesture. Let texture, light and a deliberate pace carry through programme notes, creative stories and practical visitor information. The result can feel immersive while still making it easy to find a useful answer.\\u003c\/p>\\u003cp>A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003cul>\\u003cli>A change of perspective\\u003c\/li>\\u003cli>Useful visitor guidance\\u003c\/li>\\u003cli>Imagined experience\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1489599849927-2ee91cede3ba?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a cinema auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>03\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Immersive theatre \/ CONCEPT 03\\u003c\/p>\\u003ch2>The late salon\\u003c\/h2>\\u003cp>Conversation, performance and a little room for the unexpected. Give a different kind of gathering its own tone within a connected programme. Another production, a new collaboration or a different way of gathering can all share the same visual house. Build a programme with room to evolve. This quieter drama could also become a boutique hotel, a private dining experience or a gallery with a point of view.\\u003c\/p>\\u003cp>Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003cul>\\u003cli>A more personal evening\\u003c\/li>\\u003cli>Flexible programme pages\\u003c\/li>\\u003cli>No real event schedule\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cdiv class=\\\"e-programme-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>04\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Immersive theatre \/ CONCEPT 04\\u003c\/p>\\u003ch2>A world of your own\\u003c\/h2>\\u003cp>A private gathering or a bespoke production can begin with a visual invitation. Show the possibilities before a conversation shapes the detail. An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003cul>\\u003cli>Bespoke-event inspiration\\u003c\/li>\\u003cli>A distinct visual world\\u003c\/li>\\u003cli>Enquiries disabled\\u003c\/li>\\u003c\/ul>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Picture your version \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let the ordinary\\u003cbr>wait outside.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>The Velvet Door\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal#studio-preview\\\">In the frame \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"story\",\"label\":\"Our story\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\">\\u003cspan>vd\\u003c\/span>\\u003cb>The Velvet Door\\u003csmall>Step out of the everyday.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"The Velvet Door pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer\\\" >Behind the curtain\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story\\\" aria-current=\\\"page\\\">Our story\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal\\\" >In the frame\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit\\\" >An invitation\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-velvet-door\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">Our story \/ The Velvet Door\\u003c\/p>\\u003ch1>The art of\\u003cbr>being elsewhere.\\u003c\/h1>\\u003cp>Some stories begin before a word is spoken. A room, a texture and a flicker of light can make the first introduction.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>ANOTHER\\u003cbr>WORLD\\u003cbr>AWAITS \u25c7\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Step out of the everyday. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-chapters\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A POINT OF VIEW \/ IN THREE PARTS\\u003c\/p>\\u003ch2>The details make\\u003cbr>the whole night.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 01\\u003c\/p>\\u003ch2>Before the first word\\u003c\/h2>\\u003cp>An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>A new palette, different photographs and carefully chosen headlines can transform this design for another industry. We can shape the layout around your story while keeping the character that caught your eye.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 02\\u003c\/p>\\u003ch2>Let the atmosphere do its part\\u003c\/h2>\\u003cp>A theatrical identity lives in the small decisions as much as the grand gesture. Let texture, light and a deliberate pace carry through programme notes, creative stories and practical visitor information. The result can feel immersive while still making it easy to find a useful answer.\\u003c\/p>\\u003cp>Want more atmosphere? Video can be introduced in the header or a section, with subtle animation and scroll effects chosen to support the story. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1489599849927-2ee91cede3ba?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a cinema auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">CHAPTER \/ 03\\u003c\/p>\\u003ch2>Keep the next door open\\u003c\/h2>\\u003cp>Another production, a new collaboration or a different way of gathering can all share the same visual house. Build a programme with room to evolve. This quieter drama could also become a boutique hotel, a private dining experience or a gallery with a point of view.\\u003c\/p>\\u003cp>The finished website can be built on WordPress, with editable pages and access to its extensive plugin ecosystem. A shopping cart and full ecommerce checkout can be added when your business is ready; transactions stay disabled in this demonstration.\\u003c\/p>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of theatrical stage lighting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>vd\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Before the first word\\u003c\/h2>\\u003cp>An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let the ordinary\\u003cbr>wait outside.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>The Velvet Door\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal#studio-preview\\\">In the frame \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"journal\",\"label\":\"In the frame\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\">\\u003cspan>vd\\u003c\/span>\\u003cb>The Velvet Door\\u003csmall>Step out of the everyday.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"The Velvet Door pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer\\\" >Behind the curtain\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story\\\" >Our story\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal\\\" aria-current=\\\"page\\\">In the frame\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit\\\" >An invitation\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-velvet-door\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">In the frame \/ The Velvet Door\\u003c\/p>\\u003ch1>Fragments of\\u003cbr>another world.\\u003c\/h1>\\u003cp>Light against velvet. A face in the wings. The spaces between scenes. Stock imagery builds an imagined atmosphere rather than a record of actual productions.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>ANOTHER\\u003cbr>WORLD\\u003cbr>AWAITS \u25c7\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Step out of the everyday. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A PICTURE-LED CONCEPT COLLECTION\\u003c\/p>\\u003ch2>A little atmosphere.\\u003cbr>A lot of possibility.\\u003c\/h2>\\u003c\/div>\\u003cp>Light against velvet. A face in the wings. The spaces between scenes. Stock imagery builds an imagined atmosphere rather than a record of actual productions.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-gallery\\\">\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE FIRST IMPRESSION\\u003c\/p>\\u003ch3>The close-up\\u003c\/h3>\\u003cp>A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">IN THE MOMENT\\u003c\/p>\\u003ch3>Through the doorway\\u003c\/h3>\\u003cp>Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">A CLOSER LOOK\\u003c\/p>\\u003ch3>The late salon\\u003c\/h3>\\u003cp>Conversation, performance and a little room for the unexpected. Give a different kind of gathering its own tone within a connected programme. Video, subtle motion and custom effects can add another layer of character where the story calls for them.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1489599849927-2ee91cede3ba?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a cinema auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ANOTHER PERSPECTIVE\\u003c\/p>\\u003ch3>A world of your own\\u003c\/h3>\\u003cp>A private gathering or a bespoke production can begin with a visual invitation. Show the possibilities before a conversation shapes the detail. Send us a site or effect you love, and we can explore a custom first design within hours.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">THE IN-BETWEEN\\u003c\/p>\\u003ch3>The close-up\\u003c\/h3>\\u003cp>A smaller scene can hold a bigger feeling. An intimate performance concept with space for the story, its atmosphere and the people who might bring it to life. New imagery, colours and a few thoughtful copy changes can give this layout an entirely different purpose.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003cfigure>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of theatrical stage lighting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cfigcaption>\\u003cp class=\\\"eyebrow\\\">ROOM FOR A NEW STORY\\u003c\/p>\\u003ch3>Through the doorway\\u003c\/h3>\\u003cp>Follow an idea from one space to another. A visual treatment for immersive experiences that keeps the practical details within easy reach. A finished WordPress site gives you editable content and room to extend the experience through its plugin ecosystem.\\u003c\/p>\\u003c\/figcaption>\\u003c\/figure>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-feature\\\">\\u003cdiv class=\\\"e-feature-art\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of theatrical stage lighting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cspan>vd\\u003c\/span>\\u003c\/div>\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">THE WORLD BEHIND THE NAME\\u003c\/p>\\u003ch2>Before the first word\\u003c\/h2>\\u003cp>An evening begins with anticipation: a glimpse of the room, a suggestion of the story and a feeling that something different is waiting on the other side. Give that anticipation a place on the page. Rich photography and generous copy can introduce a world without explaining away its mystery.\\u003c\/p>\\u003cp>Bring your own photographs, products and point of view, or let us help shape the direction. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by the brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let the ordinary\\u003cbr>wait outside.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>The Velvet Door\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal#studio-preview\\\">In the frame \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"},{\"key\":\"visit\",\"label\":\"An invitation\",\"html\":\"\\u003cdiv class=\\\"demo-notice\\\">ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS OR PAYMENTS\\u003c\/div>\\u003cheader class=\\\"e-header\\\">\\u003ca class=\\\"e-logo\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\">\\u003cspan>vd\\u003c\/span>\\u003cb>The Velvet Door\\u003csmall>Step out of the everyday.\\u003c\/small>\\u003c\/b>\\u003c\/a>\\u003cnav aria-label=\\\"The Velvet Door pages\\\">\\u003ca data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home\\\" >Home\\u003c\/a>\\u003ca data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer\\\" >Behind the curtain\\u003c\/a>\\u003ca data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story\\\" >Our story\\u003c\/a>\\u003ca data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal\\\" >In the frame\\u003c\/a>\\u003ca data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit\\\" aria-current=\\\"page\\\">An invitation\\u003c\/a>\\u003c\/nav>\\u003cbutton class=\\\"e-cart\\\" data-cart-open>Demo cart (\\u003cspan data-cart-count>0\\u003c\/span>)\\u003c\/button>\\u003c\/header>\\u003cmain class=\\\"e-world\\\">\\u003csection class=\\\"e-subhero e-sub-velvet-door\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">An invitation \/ The Velvet Door\\u003c\/p>\\u003ch1>Consider this\\u003cbr>your invitation.\\u003c\/h1>\\u003cp>Bring an open mind and picture a different kind of evening. This fictional theatre has no actual productions, venue, performers or tickets on sale.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-sub-photo\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514525253161-7a46d19cd819?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of theatrical stage lighting\\\" fetchpriority=\\\"high\\\" decoding=\\\"async\\\">\\u003cspan>ANOTHER\\u003cbr>WORLD\\u003cbr>AWAITS \u25c7\\u003c\/span>\\u003c\/div>\\u003c\/section>\\u003cdiv class=\\\"e-ticker\\\">\\u003cspan>Step out of the everyday. \u2733\\u003c\/span>\\u003cspan>MAKE IT YOUR OWN \u2197\\u003c\/span>\\u003cspan>GOOD STORIES START HERE \u2733\\u003c\/span>\\u003c\/div>\\u003csection class=\\\"e-section e-visit\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">USEFUL DETAILS \/ WITHOUT LOSING THE FEELING\\u003c\/p>\\u003ch2>A good welcome\\u003cbr>starts early.\\u003c\/h2>\\u003cp>Bring an open mind and picture a different kind of evening. This fictional theatre has no actual productions, venue, performers or tickets on sale. A finished site could make arrival details, access information, programme notes and group options easy to find before someone steps through the door.\\u003c\/p>\\u003cp>Built on WordPress, the finished site can offer editable content and access to its extensive plugin ecosystem. Event tools, video and ecommerce can be scoped around the experience you want to create.\\u003c\/p>\\u003cdiv class=\\\"e-demo-card\\\">\\u003cstrong>Just exploring? You are in the right place.\\u003c\/strong>\\u003cp>This is a design preview. No actual venue, dates or opening hours are listed. Contact, reservations, tickets and lead delivery are disabled.\\u003c\/p>\\u003cbutton disabled>Bookings disabled \u00b7 demonstration only\\u003c\/button>\\u003c\/div>\\u003c\/div>\\u003cdiv class=\\\"e-visit-photos\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1489599849927-2ee91cede3ba?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a cinema auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1511795409834-ef04bbd61622?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an atmospheric event setting\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-shop\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">TAKE A LITTLE OF THE FEELING HOME\\u003c\/p>\\u003ch2>A little extra.\\u003cbr>A world of its own.\\u003c\/h2>\\u003c\/div>\\u003cp>Any of these designs can be extended with a shopping cart and full ecommerce checkout. The fictional products and illustrative USD amounts below only demonstrate the design; no orders or payments are accepted.\\u003c\/p>\\u003c\/div>\\u003cdiv class=\\\"e-products\\\">\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Velvet Door programme concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$14.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"0\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1514306191717-452ec28c7814?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of a red theatre curtain\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>After-scene print concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$22.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"1\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003carticle>\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1516307365426-bea591f05011?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of an ornate theatre auditorium\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">DESIGN CONCEPT \/ NOT FOR SALE\\u003c\/p>\\u003ch3>Story notes notebook concept\\u003c\/h3>\\u003cp>A sample keepsake from an imagined world. Replace this concept with your own merchandise, digital products or services when the real shop is ready.\\u003c\/p>\\u003cp class=\\\"e-price\\\">$18.00 \\u003csmall>illustrative USD\\u003c\/small>\\u003c\/p>\\u003cbutton class=\\\"e-button\\\" data-sample-add=\\\"2\\\">Add to demo cart \\u003cspan aria-hidden=\\\"true\\\">+\\u003c\/span>\\u003c\/button>\\u003c\/div>\\u003c\/article>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-banner\\\">\\u003cimg class=\\\"\\\" src=\\\"https:\/\/images.unsplash.com\/photo-1503095396549-807759245b35?auto=format&amp;fit=crop&amp;w=1400&amp;q=85\\\" alt=\\\"Stock photograph of performers silhouetted against red curtains\\\" loading=\\\"lazy\\\" decoding=\\\"async\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">YOUR IDEA \/ YOUR OWN DIRECTION\\u003c\/p>\\u003ch2>Let the ordinary\\u003cbr>wait outside.\\u003c\/h2>\\u003cp>Love the feeling, but work in a different industry? A fresh palette, new images and the right language can transform this design. Send us a site or effect you love, and we can explore a custom first design within hours, with timing shaped by your brief and available assets.\\u003c\/p>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">Imagine the possibilities \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003c\/section>\\u003csection class=\\\"e-section e-faq\\\">\\u003cdiv class=\\\"e-section-head\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A LITTLE CLARITY\\u003c\/p>\\u003ch2>Good questions.\\u003cbr>Clear possibilities.\\u003c\/h2>\\u003c\/div>\\u003c\/div>\\u003cdiv>\\u003cdetails>\\u003csummary>Can this become a real event or venue website?\\u003c\/summary>\\u003cp>Yes. These are visual starting points. We can shape the real programme, visitor information and integrations around your business after the scope is agreed.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can we add video, animation or effects?\\u003c\/summary>\\u003cp>Yes. A header film, section video or considered motion can add atmosphere. Send us a site or effect you love and we can explore a custom first design within hours. Timing depends on the brief and available assets.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Will I be able to edit my website?\\u003c\/summary>\\u003cp>The finished website can be built on WordPress with editable content and access to its extensive plugin ecosystem. This initial study is for visual feedback.\\u003c\/p>\\u003c\/details>\\u003cdetails>\\u003csummary>Can it sell tickets, products or services?\\u003c\/summary>\\u003cp>Ecommerce and approved booking tools can be scoped into the real build. This demonstration collects no customer details and accepts no bookings, orders or payments.\\u003c\/p>\\u003c\/details>\\u003c\/div>\\u003c\/section>\\u003c\/main>\\u003cfooter class=\\\"e-footer\\\">\\u003cdiv class=\\\"e-footer-top\\\">\\u003cdiv>\\u003cp class=\\\"eyebrow\\\">A fictional world \/ a real design possibility\\u003c\/p>\\u003ch2>The Velvet Door\\u003c\/h2>\\u003c\/div>\\u003ca class=\\\"e-button\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/div>\\u003cnav>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"home\\\" href=\\\"?design=velvet-door&amp;view=home#studio-preview\\\">Home \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"offer\\\" href=\\\"?design=velvet-door&amp;view=offer#studio-preview\\\">Behind the curtain \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"story\\\" href=\\\"?design=velvet-door&amp;view=story#studio-preview\\\">Our story \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"journal\\\" href=\\\"?design=velvet-door&amp;view=journal#studio-preview\\\">In the frame \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003ca class=\\\"e-footer-link\\\" data-study-page=\\\"visit\\\" href=\\\"?design=velvet-door&amp;view=visit#studio-preview\\\">An invitation \\u003cspan aria-hidden=\\\"true\\\">\u2197\\u003c\/span>\\u003c\/a>\\u003c\/nav>\\u003cp>Original iCDRM design study. Fictional brand, illustrative programme and stock imagery. No actual performers, venue, events or customer experiences are claimed. Tickets, bookings, forms, lead delivery, payments and checkout are disabled.\\u003c\/p>\\u003c\/footer>\"}],\"browse\":{\"category\":\"Entertainment\",\"moods\":[\"Editorial\",\"Immersive\"]}}]<\/script><style>#icdrm-round-two *{box-sizing:border-box}#icdrm-round-two h1,#icdrm-round-two h2,#icdrm-round-two h3,#icdrm-round-two p,#icdrm-round-two figure{margin:0}#icdrm-round-two a{color:inherit;text-underline-offset:4px}#icdrm-round-two button,#icdrm-round-two select{font:inherit}#icdrm-round-two button,#icdrm-round-two a{touch-action:manipulation}#icdrm-round-two img{display:block;width:100%;object-fit:cover}#icdrm-round-two button{cursor:pointer}#icdrm-round-two .canvas{--ink:#152b52;--paper:#f4f7fc;--primary:#2456db;--accent:#ffd0b6;--panel:#fff;--display:Arial,sans-serif;background:var(--paper);color:var(--ink);font:16px\/1.65 Arial,sans-serif;overflow:hidden}#icdrm-round-two .canvas h1,#icdrm-round-two .canvas h2,#icdrm-round-two .canvas h3{font-family:var(--display);line-height:1.04;letter-spacing:-.05em;font-weight:700}#icdrm-round-two .canvas h1{font-size:clamp(44px,6.9vw,104px)}#icdrm-round-two .canvas h2{font-size:clamp(34px,4.2vw,65px)}#icdrm-round-two .canvas h3{font-size:28px;letter-spacing:-.035em}#icdrm-round-two .eyebrow{text-transform:uppercase;letter-spacing:.15em;font-size:10px;font-weight:bold;line-height:1.6}#icdrm-round-two .demo-notice{padding:8px 20px;text-align:center;font-size:9px;letter-spacing:.12em;background:var(--ink);color:var(--paper)}#icdrm-round-two .site-header{display:flex;justify-content:space-between;align-items:center;gap:24px;padding:24px 4vw;border-bottom:1px solid color-mix(in srgb,var(--ink),transparent 85%);background:var(--paper)}#icdrm-round-two .brand{font-size:23px;font-weight:800;letter-spacing:-1px;display:grid;grid-template-columns:auto 1fr;align-items:center;gap:0 9px;text-decoration:none;flex-shrink:0}#icdrm-round-two .brand-mark{grid-row:1\/3;background:var(--primary);color:white;display:grid;place-items:center;width:43px;height:43px;border-radius:14px;font-size:22px;letter-spacing:-2px}#icdrm-round-two .brand small{font-size:8px;letter-spacing:.07em;font-weight:normal}#icdrm-round-two .site-header nav{display:flex;gap:clamp(12px,1.6vw,27px);flex-wrap:wrap;font-size:11px;font-weight:bold}#icdrm-round-two .site-header nav a{text-decoration:none;padding:5px 0}#icdrm-round-two .site-header nav [aria-current=page]{border-bottom:2px solid var(--primary)}#icdrm-round-two .cart-trigger{color:inherit;background:none;border:1px solid currentColor;border-radius:99px;padding:10px 15px;font-size:10px;font-weight:bold;flex-shrink:0}#icdrm-round-two .button,#icdrm-round-two .sample-products button{display:inline-flex;gap:20px;justify-content:space-between;align-items:center;text-decoration:none;background:var(--primary);color:#fff;border:0;border-radius:99px;padding:15px 24px;font-size:12px;font-weight:bold;line-height:1.4}#icdrm-round-two .text-link{font-size:12px;font-weight:bold}#icdrm-round-two .hero{position:relative}#icdrm-round-two .hero-copy{position:relative;z-index:2}#icdrm-round-two .hero-copy .eyebrow{margin-bottom:24px}#icdrm-round-two .hero-copy p:not(.eyebrow){font-size:16px;max-width:470px;margin:24px 0}#icdrm-round-two .hero-actions{display:flex;align-items:center;gap:25px;flex-wrap:wrap;margin-top:28px}#icdrm-round-two .hero.care,#icdrm-round-two .hero.playful{display:grid;grid-template-columns:1fr 1.1fr;gap:40px;align-items:center;padding:50px 5vw 65px;min-height:620px}#icdrm-round-two .hero.care{background:radial-gradient(ellipse at top left,color-mix(in srgb,var(--primary),transparent 88%),transparent 65%)}#icdrm-round-two .hero-visual{position:relative;padding:0 0 30px}#icdrm-round-two .care .hero-photo{height:520px;border-radius:160px 30px 30px 30px}#icdrm-round-two .floating-note{position:absolute;bottom:0;left:-25px;background:var(--panel);color:var(--ink);padding:22px;box-shadow:0 18px 60px #10284e20;border-radius:18px;display:grid;grid-template-columns:auto 1fr;gap:8px 15px;max-width:350px}#icdrm-round-two .note-icon{font-size:40px;color:var(--primary);grid-row:1\/3}#icdrm-round-two .floating-note strong{line-height:1.2}#icdrm-round-two .floating-note small{font-size:9px}#icdrm-round-two .ribbon{display:flex;justify-content:space-around;gap:25px;padding:17px 4vw;background:var(--accent);color:var(--ink);font-size:10px;font-weight:bold;letter-spacing:.13em}#icdrm-round-two .section{padding:65px 5vw}#icdrm-round-two .section-head{display:grid;grid-template-columns:1.2fr 1fr;gap:60px;align-items:end;margin-bottom:35px}#icdrm-round-two .section-head h2{margin-top:15px}#icdrm-round-two .section-head>p{max-width:470px;font-size:14px}#icdrm-round-two .picture-grid,#icdrm-round-two .journal-grid,#icdrm-round-two .itinerary-grid,#icdrm-round-two .sample-products{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}#icdrm-round-two .picture-card{background:var(--panel);border-radius:22px;overflow:hidden}#icdrm-round-two .picture-card>img{height:285px}#icdrm-round-two .picture-card>div{padding:25px}#icdrm-round-two .picture-card h3{margin:12px 0}#icdrm-round-two .picture-card p:not(.eyebrow){font-size:13px;margin-bottom:20px}#icdrm-round-two .story-feature{display:grid;grid-template-columns:1fr 1fr;gap:70px;align-items:center;background:var(--accent);color:var(--ink);padding:65px 6vw}#icdrm-round-two .story-pictures{position:relative;padding:0 60px 45px 0}#icdrm-round-two .story-pictures>img:first-child{height:430px;border-radius:24px}#icdrm-round-two .story-pictures .small-photo{position:absolute;right:0;bottom:0;width:50%;height:240px;border:8px solid var(--accent);border-radius:22px}#icdrm-round-two .story-badge{position:absolute;right:5px;top:20px;background:var(--primary);color:white;width:90px;height:90px;display:grid;place-items:center;border-radius:50%;font-size:32px;font-weight:bold;transform:rotate(10deg)}#icdrm-round-two .story-feature h2{margin:18px 0 25px}#icdrm-round-two .story-feature p:not(.eyebrow){font-size:14px;margin:18px 0;max-width:520px}#icdrm-round-two .photo-band{position:relative;min-height:420px;display:flex;align-items:center;padding:65px 6vw;color:#fff;isolation:isolate}#icdrm-round-two .photo-band>img{position:absolute;inset:0;height:100%;z-index:-2}#icdrm-round-two .photo-band:after{content:'';position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,#071e29ed,#071e2977 70%,#071e2922)}#icdrm-round-two .photo-band>div{max-width:650px}#icdrm-round-two .photo-band h2{margin:20px 0}#icdrm-round-two .photo-band p:not(.eyebrow){max-width:520px;font-size:14px;margin:25px 0}#icdrm-round-two .journal-grid>article{min-width:0}#icdrm-round-two .journal-grid img{height:260px;border-radius:22px}#icdrm-round-two .journal-grid article:nth-child(2){padding-top:55px}#icdrm-round-two .journal-grid article>div{padding:22px 4px}#icdrm-round-two .journal-grid h3{margin:13px 0}#icdrm-round-two .journal-grid p:not(.eyebrow){font-size:13px;margin-bottom:15px}#icdrm-round-two .faq{display:grid;grid-template-columns:1fr 1fr;gap:65px}#icdrm-round-two .faq .section-head{display:block}#icdrm-round-two .faq details{border-top:1px solid color-mix(in srgb,var(--ink),transparent 70%);padding:20px 0}#icdrm-round-two .faq summary{cursor:pointer;font-size:15px;font-weight:bold;line-height:1.5}#icdrm-round-two .faq details p{font-size:13px;padding-top:15px}#icdrm-round-two .subhero{position:relative;padding:55px 6vw;min-height:370px;display:grid;grid-template-columns:1.1fr 1fr;gap:50px;align-items:center}#icdrm-round-two .subhero h1{font-size:clamp(40px,5.4vw,82px);margin:18px 0 24px}#icdrm-round-two .subhero p:not(.eyebrow){font-size:14px;max-width:560px}#icdrm-round-two .subhero-pictures{position:relative;padding-right:55px}#icdrm-round-two .subhero-pictures .side-photo{height:300px;border-radius:80px 20px 20px 20px}#icdrm-round-two .subhero .small-photo{position:absolute;width:42%;height:170px;right:0;bottom:-25px;border:7px solid var(--paper);border-radius:20px}#icdrm-round-two .service-rows{display:grid;gap:30px}#icdrm-round-two .service-row{display:grid;grid-template-columns:1fr 1fr;min-height:420px;background:var(--panel);border-radius:25px;overflow:hidden}#icdrm-round-two .service-row.reverse .service-photo{order:2}#icdrm-round-two .service-photo{position:relative;min-height:400px}#icdrm-round-two .service-photo img{height:100%;position:absolute;inset:0}#icdrm-round-two .photo-label{position:absolute;left:20px;bottom:20px;background:var(--paper);color:var(--ink);padding:8px 13px;border-radius:99px;font-size:9px;letter-spacing:.08em}#icdrm-round-two .service-copy{padding:clamp(25px,4vw,65px);align-self:center}#icdrm-round-two .service-copy h2{font-size:clamp(32px,3.7vw,54px);margin:17px 0}#icdrm-round-two .service-copy p:not(.eyebrow){font-size:14px}#icdrm-round-two .service-copy ul{list-style:none;padding:0;margin:25px 0;display:grid;gap:10px;font-size:12px}#icdrm-round-two .service-copy li:before{content:'\u2197';color:var(--primary);padding-right:12px;font-weight:bold}#icdrm-round-two .care-mosaic{display:grid;grid-template-columns:1.1fr 1fr 1fr;gap:24px;padding:55px 5vw;background:var(--primary);color:#fff;align-items:center}#icdrm-round-two .care-mosaic h2{font-size:42px;margin:20px 0}#icdrm-round-two .care-mosaic p:not(.eyebrow){font-size:13px}#icdrm-round-two .care-mosaic img{height:330px;border-radius:20px}#icdrm-round-two .care-mosaic img:last-child{margin-top:60px}#icdrm-round-two .story-chapters>div:last-child{display:grid;gap:38px}#icdrm-round-two .story-chapters article{display:grid;grid-template-columns:1fr 1fr;gap:50px;align-items:center}#icdrm-round-two .story-chapters article:nth-child(2)>img{order:2}#icdrm-round-two .story-chapters img{height:350px;border-radius:22px}#icdrm-round-two .story-chapters h2{font-size:42px;margin:18px 0}#icdrm-round-two .story-chapters p:not(.eyebrow){font-size:14px;margin:18px 0}#icdrm-round-two .brand-manifesto{padding:65px 6vw;background:var(--primary);color:#fff}#icdrm-round-two .brand-manifesto h2{font-size:clamp(48px,7vw,105px);margin:25px 0}#icdrm-round-two .brand-manifesto p:last-child{font-size:11px;opacity:.85}#icdrm-round-two .editorial-feature{display:grid;grid-template-columns:1.3fr 1fr;gap:40px;align-items:center;margin-bottom:50px}#icdrm-round-two .editorial-feature img{height:480px;border-radius:25px}#icdrm-round-two .editorial-feature h2{font-size:42px;margin:20px 0}#icdrm-round-two .editorial-feature p:not(.eyebrow){font-size:14px;margin:20px 0}#icdrm-round-two .photo-mosaic{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}#icdrm-round-two .photo-mosaic figure{background:var(--panel);border-radius:20px;overflow:hidden}#icdrm-round-two .photo-mosaic figure:nth-child(1),#icdrm-round-two .photo-mosaic figure:nth-child(5){grid-column:span 2}#icdrm-round-two .photo-mosaic img{height:340px}#icdrm-round-two .photo-mosaic figcaption{padding:20px}#icdrm-round-two .photo-mosaic figcaption span{font-size:9px;letter-spacing:.12em}#icdrm-round-two .photo-mosaic h3{margin-top:10px}#icdrm-round-two .story-note{display:grid;grid-template-columns:1fr 1fr;gap:65px;background:var(--accent)}#icdrm-round-two .story-note p{max-width:480px}#icdrm-round-two .welcome-board{display:grid;grid-template-columns:1fr 1fr;gap:50px;align-items:center}#icdrm-round-two .welcome-board h2{margin:18px 0 24px}#icdrm-round-two .welcome-board p:not(.eyebrow){font-size:14px}#icdrm-round-two .welcome-photos{display:grid;grid-template-columns:1.3fr 1fr;align-items:center;gap:18px}#icdrm-round-two .welcome-photos img{height:400px;border-radius:100px 20px 20px 20px}#icdrm-round-two .welcome-photos img:last-child{height:260px;border-radius:20px}#icdrm-round-two .disabled-contact{padding:25px;background:var(--panel);border-radius:18px;margin-top:30px}#icdrm-round-two .disabled-contact p{font-size:12px!important;margin:12px 0}#icdrm-round-two .disabled-contact button{padding:12px 20px;font-size:12px;border:1px solid currentColor;background:transparent;color:inherit;opacity:.6;cursor:not-allowed}#icdrm-round-two .itinerary-grid img{height:245px;border-radius:18px;margin-bottom:20px}#icdrm-round-two .itinerary-grid h3{margin:15px 0}#icdrm-round-two .itinerary-grid p{font-size:13px}#icdrm-round-two .shop-section{background:var(--accent)}#icdrm-round-two .product-art{height:190px;background:var(--panel);display:grid;place-items:center;font-size:85px;border-radius:20px}#icdrm-round-two .art-1{border-radius:100px 100px 20px 20px}#icdrm-round-two .art-2{background:var(--primary);color:white}#icdrm-round-two .sample-products h3{font-size:23px;margin:20px 0 10px}#icdrm-round-two .sample-products p{font-size:14px;margin-bottom:18px}#icdrm-round-two .sample-products small{font-size:10px}#icdrm-round-two .site-footer{padding:48px 5vw;background:var(--primary);color:#fff}#icdrm-round-two .footer-top{display:flex;justify-content:space-between;gap:30px;align-items:center;margin-bottom:35px}#icdrm-round-two .site-footer .brand-mark{background:#fff;color:var(--primary)}#icdrm-round-two .site-footer nav{display:flex;gap:20px;flex-wrap:wrap;font-size:12px}#icdrm-round-two .site-footer>p{font-size:10px;max-width:900px;opacity:.9}#icdrm-round-two .immersive{min-height:650px;display:flex;align-items:center;padding:80px 6vw;color:white;isolation:isolate}#icdrm-round-two .immersive>.hero-photo,#icdrm-round-two .athletic>.hero-photo{position:absolute;inset:0;height:100%;z-index:-2}#icdrm-round-two .immersive:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,#002925dc,#00292522);z-index:-1}#icdrm-round-two .immersive h1{font-style:italic;font-weight:400!important;font-size:clamp(60px,8.9vw,130px)}#icdrm-round-two .round-stamp{display:grid;place-items:center;border-radius:50%;width:135px;height:135px;background:var(--accent);color:var(--ink);font:900 16px\/1.1 Arial,sans-serif;text-align:center;transform:rotate(12deg);z-index:3}#icdrm-round-two .immersive>.round-stamp{position:absolute;right:7%;bottom:120px}#icdrm-round-two .journey-rail{position:absolute;bottom:0;left:0;right:0;padding:24px 6vw;display:flex;justify-content:space-between;background:#00292580;backdrop-filter:blur(10px);font-size:10px;letter-spacing:.15em}#icdrm-round-two .scenic{min-height:440px;display:flex;color:white;isolation:isolate}#icdrm-round-two .scenic>.hero-photo{position:absolute;inset:0;height:100%;z-index:-2}#icdrm-round-two .scenic:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,#002925e6,#00292533);z-index:-1}#icdrm-round-two .scenic>div{max-width:740px}#icdrm-round-two .scenic h1{font-style:italic}#icdrm-round-two .destination-grid{display:grid;grid-template-columns:1fr 1fr;gap:28px}#icdrm-round-two .destination-grid article{position:relative;min-height:460px;color:white;isolation:isolate;padding:35px;display:flex;align-items:end;border-radius:24px;overflow:hidden}#icdrm-round-two .destination-grid img{position:absolute;inset:0;height:100%;z-index:-2}#icdrm-round-two .destination-grid article:after{content:'';position:absolute;inset:0;background:linear-gradient(0deg,#002925ed,#00292500);z-index:-1}#icdrm-round-two .destination-grid h2{font-size:43px;margin:12px 0}#icdrm-round-two .destination-grid p:not(.eyebrow){font-size:13px;max-width:400px;margin-bottom:22px}#icdrm-round-two .itinerary{background:var(--accent)}#icdrm-round-two .itinerary-grid>article>span{font:45px Georgia,serif}#icdrm-round-two .playful{background:var(--accent)}#icdrm-round-two .playful h1{font-size:clamp(65px,9vw,135px);font-weight:900}#icdrm-round-two .playful .hero-photo{height:510px;border-radius:48% 48% 24px 24px;transform:rotate(5deg);border:10px solid var(--paper)}#icdrm-round-two .playful .round-stamp{position:absolute;bottom:0;left:-15px;background:var(--paper);border:2px dashed var(--ink)}#icdrm-round-two .hand-note{position:absolute;right:0;top:0;transform:rotate(10deg);background:var(--paper);padding:15px;font:italic 19px Georgia,serif;box-shadow:0 5px 20px #0002}#icdrm-round-two .confection{background:var(--accent);grid-template-columns:1.3fr 1fr}#icdrm-round-two .confection h1{font-weight:900}#icdrm-round-two .confection>.side-photo{height:350px;border-radius:120px 120px 20px 20px;transform:rotate(5deg);border:8px solid var(--paper)}#icdrm-round-two .sweet-stamp{position:absolute;right:35%;bottom:25px;background:var(--paper);padding:25px;border-radius:50%;text-align:center;font:bold 13px\/1.1 Arial,sans-serif;transform:rotate(-10deg)}#icdrm-round-two .menu-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:30px}#icdrm-round-two .menu-grid article{background:var(--panel);border:1px solid color-mix(in srgb,var(--ink),transparent 80%);border-radius:100px 100px 16px 16px;overflow:hidden}#icdrm-round-two .menu-grid img{height:280px}#icdrm-round-two .menu-grid article>div{padding:25px}#icdrm-round-two .menu-grid h3{font-size:28px;margin:8px 0 15px}#icdrm-round-two .menu-grid p{font-size:13px}#icdrm-round-two .menu-index{font-size:11px}#icdrm-round-two .menu-tag{display:block;margin-top:20px;font-size:8px;letter-spacing:.1em}#icdrm-round-two .special{padding:60px 6vw;background:var(--accent);display:grid;grid-template-columns:1fr 1fr;gap:50px;align-items:center}#icdrm-round-two .special h2{font-size:clamp(45px,7vw,95px);margin:18px 0}#icdrm-round-two .special p:not(.eyebrow){font-size:14px;margin:25px 0;max-width:500px}#icdrm-round-two .special>img{height:430px;border-radius:50% 50% 20px 20px;transform:rotate(-4deg);border:10px solid var(--paper)}#icdrm-round-two .athletic{background:#171b24;min-height:620px;color:#fff;isolation:isolate;padding:65px 6vw}#icdrm-round-two .athletic:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,#12151bf5 15%,#12151b55 75%);z-index:-1}#icdrm-round-two .athletic h1{color:var(--accent);text-transform:uppercase;font-size:clamp(70px,10.2vw,160px);line-height:.92;max-width:850px}#icdrm-round-two .athletic>.round-stamp{position:absolute;right:8%;bottom:110px;border-radius:4px;clip-path:polygon(10% 0,100% 0,90% 100%,0 100%);width:180px}#icdrm-round-two .energy-line{background:var(--accent);color:var(--ink);position:absolute;bottom:0;left:0;right:0;transform:rotate(-1.5deg) scale(1.03);padding:17px;text-align:center;font-size:17px;font-weight:900;letter-spacing:.12em}#icdrm-round-two .power{background:var(--ink);color:var(--paper)}#icdrm-round-two .power h1{text-transform:uppercase;color:var(--accent)}#icdrm-round-two .power>.side-photo{height:350px;clip-path:polygon(12% 0,100% 0,88% 100%,0 100%)}#icdrm-round-two .schedule{background:var(--accent)}#icdrm-round-two .schedule-board{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:2px}#icdrm-round-two .schedule-board>div{padding:30px 22px;background:var(--ink);color:var(--paper)}#icdrm-round-two .schedule-board strong{font-family:var(--display);font-size:40px}#icdrm-round-two .schedule-board p{font-size:21px;font-weight:bold;margin:30px 0 12px}#icdrm-round-two .schedule-board span{display:block;font-size:10px;color:var(--accent)}#icdrm-round-two .schedule-board small{display:block;font-size:9px;margin-top:20px}#icdrm-round-two .canvas[data-family=kinetic] h1,#icdrm-round-two .canvas[data-family=kinetic] h2{text-transform:uppercase;letter-spacing:-.025em;font-weight:400}#icdrm-round-two .canvas[data-family=kinetic] .picture-card,#icdrm-round-two .canvas[data-family=kinetic] .service-row,#icdrm-round-two .canvas[data-family=kinetic] .journal-grid img{border-radius:2px}#icdrm-round-two .canvas[data-family=solway] h1,#icdrm-round-two .canvas[data-family=solway] h2{font-weight:400}#icdrm-round-two .canvas[data-family=crumb-club] .ribbon{background:var(--primary);color:#fff}#icdrm-round-two .canvas[data-family=solway] .ribbon{background:var(--primary);color:#fff}#icdrm-round-two .review-tools{background:#171e27;color:#fff;padding:16px 3vw;font:12px Arial,sans-serif;border-bottom:1px solid #fff3}#icdrm-round-two .review-top{display:flex;justify-content:space-between;gap:20px;align-items:center;margin-bottom:15px}#icdrm-round-two .review-top strong{font-size:14px}#icdrm-round-two .review-top a{font-size:11px;color:#dae2eb}#icdrm-round-two .direction-tabs{display:flex;gap:8px;flex-wrap:wrap}#icdrm-round-two .direction-tabs a{display:block;border:1px solid #8292a3;padding:10px 15px;text-decoration:none;border-radius:6px;font-weight:bold}#icdrm-round-two .direction-tabs [aria-current=true]{background:#fff;color:#172331}#icdrm-round-two .review-options{display:flex;gap:15px;flex-wrap:wrap;align-items:end;margin-top:15px}#icdrm-round-two .review-options label{display:grid;gap:6px}#icdrm-round-two .review-options select{padding:8px 12px;background:#fff;color:#172331;border:0;border-radius:4px;font-size:12px;min-width:120px}#icdrm-round-two .review-tools p{font-size:10px;color:#c7d2de;margin-top:14px;max-width:1000px}#icdrm-round-two .review-stage{background:repeating-linear-gradient(45deg,#c7c1b4 0,#c7c1b4 1px,#e5e0d6 1px,#e5e0d6 22px);padding:0}#icdrm-round-two.boxed .review-stage{padding:30px clamp(12px,4vw,70px)}#icdrm-round-two.boxed .canvas{max-width:1240px;margin:auto;box-shadow:0 30px 70px #0003}#icdrm-round-two .cart-panel{position:fixed;right:15px;top:15px;bottom:15px;width:min(440px,calc(100% - 30px));overflow:auto;z-index:99999;background:#fff;color:#172331;padding:28px;box-shadow:0 0 0 200vmax #0007;font:14px\/1.5 Arial,sans-serif;border-radius:15px}#icdrm-round-two .cart-panel h2{font:32px Georgia,serif;margin:25px 0}#icdrm-round-two .cart-panel button{padding:9px 12px;font:12px Arial,sans-serif;background:#172331;color:#fff;border:0}#icdrm-round-two .cart-row{padding:18px 0;border-bottom:1px solid #ccd4da;display:grid;grid-template-columns:1fr auto;gap:10px}#icdrm-round-two .cart-row strong{grid-column:1\/-1}#icdrm-round-two .cart-note{background:#eef2f5;padding:18px;margin:25px 0}#icdrm-round-two .cart-panel button:disabled{opacity:.6;cursor:not-allowed}#icdrm-round-two .cart-close{float:right}#icdrm-round-two .cart-panel [role=status]{margin:15px 0}#icdrm-round-two a:focus-visible,#icdrm-round-two button:focus-visible,#icdrm-round-two select:focus-visible,#icdrm-round-two summary:focus-visible{outline:3px solid #ff8c4b;outline-offset:4px}#icdrm-round-two [hidden]{display:none!important}@media(max-width:1000px){#icdrm-round-two .site-header{flex-wrap:wrap}#icdrm-round-two .site-header nav{order:3;width:100%;justify-content:center}#icdrm-round-two .hero.care,#icdrm-round-two .hero.playful{gap:28px;padding-top:40px}#icdrm-round-two .care .hero-photo,#icdrm-round-two .playful .hero-photo{height:420px}#icdrm-round-two .floating-note{left:0;max-width:300px}#icdrm-round-two .picture-card>img{height:230px}#icdrm-round-two .story-feature{gap:35px}#icdrm-round-two .story-pictures{padding-right:35px}#icdrm-round-two .section-head{gap:30px}#icdrm-round-two .schedule-board{grid-template-columns:1fr 1fr}#icdrm-round-two .journey-rail{gap:20px}#icdrm-round-two .canvas h1{font-size:clamp(44px,7vw,90px)}}@media(max-width:700px){#icdrm-round-two .demo-notice{font-size:8px}#icdrm-round-two .site-header{padding:20px;gap:18px}#icdrm-round-two .brand{font-size:22px}#icdrm-round-two .site-header nav{gap:13px;font-size:10px;justify-content:start}#icdrm-round-two .cart-trigger{padding:10px;font-size:9px}#icdrm-round-two .hero.care,#icdrm-round-two .hero.playful,#icdrm-round-two .subhero,#icdrm-round-two .story-feature,#icdrm-round-two .section-head,#icdrm-round-two .faq,#icdrm-round-two .welcome-board,#icdrm-round-two .story-note,#icdrm-round-two .editorial-feature,#icdrm-round-two .special{grid-template-columns:1fr;gap:28px}#icdrm-round-two .hero.care,#icdrm-round-two .hero.playful{padding:35px 22px 40px;min-height:0}#icdrm-round-two .canvas h1{font-size:clamp(43px,11vw,70px)}#icdrm-round-two .canvas h2{font-size:36px}#icdrm-round-two .hero-copy p:not(.eyebrow){font-size:14px}#icdrm-round-two .care .hero-photo,#icdrm-round-two .playful .hero-photo{height:360px}#icdrm-round-two .floating-note{padding:17px;max-width:280px;left:0}#icdrm-round-two .hero-visual{padding-bottom:50px}#icdrm-round-two .playful .round-stamp{width:100px;height:100px;font-size:12px}#icdrm-round-two .hand-note{font-size:15px;right:0;top:15px}#icdrm-round-two .ribbon{overflow:hidden;justify-content:start;font-size:8px;gap:25px}#icdrm-round-two .ribbon span{min-width:180px}#icdrm-round-two .section{padding:40px 22px}#icdrm-round-two .picture-grid,#icdrm-round-two .journal-grid,#icdrm-round-two .itinerary-grid,#icdrm-round-two .sample-products,#icdrm-round-two .menu-grid,#icdrm-round-two .destination-grid,#icdrm-round-two .photo-mosaic{grid-template-columns:1fr;gap:24px}#icdrm-round-two .picture-card>img,#icdrm-round-two .journal-grid img{height:290px}#icdrm-round-two .story-feature{padding:40px 22px}#icdrm-round-two .story-pictures>img:first-child{height:320px}#icdrm-round-two .story-pictures .small-photo{height:180px}#icdrm-round-two .story-badge{width:65px;height:65px;font-size:25px}#icdrm-round-two .journal-grid article:nth-child(2){padding-top:0}#icdrm-round-two .photo-band{min-height:440px;padding:40px 25px}#icdrm-round-two .photo-band h2{font-size:42px}#icdrm-round-two .subhero{padding:35px 22px}#icdrm-round-two .subhero h1{font-size:clamp(40px,10.5vw,65px)}#icdrm-round-two .subhero-pictures .side-photo{height:280px}#icdrm-round-two .service-row{grid-template-columns:1fr}#icdrm-round-two .service-row.reverse .service-photo{order:0}#icdrm-round-two .service-photo{min-height:290px}#icdrm-round-two .service-copy{padding:28px}#icdrm-round-two .care-mosaic{grid-template-columns:1fr;padding:40px 22px}#icdrm-round-two .care-mosaic img{height:280px}#icdrm-round-two .care-mosaic img:last-child{margin-top:0}#icdrm-round-two .story-chapters article{grid-template-columns:1fr;gap:22px}#icdrm-round-two .story-chapters article:nth-child(2)>img{order:0}#icdrm-round-two .story-chapters img,#icdrm-round-two .editorial-feature img{height:310px}#icdrm-round-two .brand-manifesto{padding:45px 24px}#icdrm-round-two .photo-mosaic figure:nth-child(1),#icdrm-round-two .photo-mosaic figure:nth-child(5){grid-column:auto}#icdrm-round-two .photo-mosaic img{height:330px}#icdrm-round-two .welcome-photos img{height:280px}#icdrm-round-two .welcome-photos img:last-child{height:220px}#icdrm-round-two .footer-top{display:grid;gap:30px}#icdrm-round-two .site-footer nav{gap:15px;font-size:11px}#icdrm-round-two .immersive{min-height:640px;padding:55px 24px 120px}#icdrm-round-two .immersive h1{font-size:65px}#icdrm-round-two .immersive .round-stamp{width:90px;height:90px;font-size:10px;right:20px;bottom:100px}#icdrm-round-two .journey-rail{padding:18px 22px;font-size:8px;gap:12px}#icdrm-round-two .scenic{min-height:460px;display:flex}#icdrm-round-two .scenic h1{font-size:54px}#icdrm-round-two .destination-grid article{min-height:420px;padding:28px}#icdrm-round-two .confection>.side-photo{height:300px;width:90%;margin:auto}#icdrm-round-two .sweet-stamp{width:95px;height:95px;padding:17px;font-size:10px;right:15px;bottom:20px}#icdrm-round-two .special{padding:40px 25px}#icdrm-round-two .special>img{height:330px}#icdrm-round-two .athletic{min-height:620px;padding:45px 24px 100px}#icdrm-round-two .athletic h1{font-size:86px}#icdrm-round-two .athletic>.round-stamp{width:115px;height:100px;right:15px;bottom:90px;font-size:10px}#icdrm-round-two .energy-line{font-size:12px}#icdrm-round-two .power>.side-photo{height:300px}#icdrm-round-two .schedule-board>div{padding:24px 18px}#icdrm-round-two .schedule-board p{font-size:18px}#icdrm-round-two .review-tools{padding:15px}#icdrm-round-two .review-top{align-items:start}#icdrm-round-two .direction-tabs a{padding:9px 10px;font-size:10px}#icdrm-round-two .review-options{gap:12px}#icdrm-round-two .review-options select{min-width:115px}#icdrm-round-two .review-options label{font-size:10px}#icdrm-round-two.boxed .review-stage{padding:15px 10px}#icdrm-round-two .canvas h1,#icdrm-round-two .canvas h2,#icdrm-round-two .canvas h3{overflow-wrap:break-word}#icdrm-round-two .brand{max-width:75%}}@media(prefers-reduced-motion:reduce){#icdrm-round-two *{scroll-behavior:auto!important;transition:none!important}}body:has(#icdrm-round-two) .wp-block-template-part{display:none} body:has(#icdrm-round-two) .wp-site-blocks>main{margin:0!important;padding:0!important} .wp-block-group:has(>.wp-block-post-content>#icdrm-round-two){padding:0!important;margin:0!important;width:auto!important;max-width:none!important} .wp-block-group:has(>.wp-block-post-content>#icdrm-round-two)>.wp-block-post-title{display:none} .wp-block-post-content:has(>#icdrm-round-two){padding:0!important;margin:0!important;width:auto!important;max-width:none!important} #icdrm-round-two{max-width:none!important;margin:0!important}#icdrm-round-two .e-world,#icdrm-round-two .e-header,#icdrm-round-two .e-footer{font:15px\/1.7 Arial,sans-serif;color:var(--ink)}\n#icdrm-round-two .canvas[data-palette=dusk] .e-festival h1,#icdrm-round-two .canvas[data-palette=dusk] .e-arcade h1,#icdrm-round-two .canvas[data-palette=dusk] .e-game-world>.e-sticker,#icdrm-round-two .canvas[data-palette=dusk] .e-level-bar{color:#f1ecdf}\n#icdrm-round-two .e-world h1,#icdrm-round-two .e-world h2,#icdrm-round-two .e-world h3,#icdrm-round-two .e-footer h2{font-family:var(--display);letter-spacing:-.045em;line-height:1.04}\n#icdrm-round-two .e-world h1{font-size:clamp(50px,7.4vw,112px)}#icdrm-round-two .e-world h2,#icdrm-round-two .e-footer h2{font-size:clamp(37px,4.4vw,68px)}#icdrm-round-two .e-world h3{font-size:29px}\n#icdrm-round-two .e-world p{max-width:700px}#icdrm-round-two .e-world p:not(.eyebrow){margin:20px 0}#icdrm-round-two .e-world .eyebrow{font-size:10px;letter-spacing:.16em}#icdrm-round-two .e-world img{object-fit:cover}\n#icdrm-round-two .e-header{display:flex;align-items:center;justify-content:space-between;gap:28px;padding:24px 4vw;background:var(--paper);border-bottom:1px solid color-mix(in srgb,var(--ink),transparent 80%)}\n#icdrm-round-two .e-logo{display:flex;align-items:center;gap:12px;text-decoration:none;flex-shrink:0}#icdrm-round-two .e-logo>span{width:48px;height:48px;display:grid;place-items:center;background:var(--primary);color:#fff;font-weight:900;font-size:24px;letter-spacing:-3px;border-radius:50%}#icdrm-round-two .e-logo b{font-size:23px;letter-spacing:-1px;line-height:1.15}#icdrm-round-two .e-logo small{display:block;font-size:8px;letter-spacing:.08em;font-weight:normal;margin-top:7px}\n#icdrm-round-two .e-header nav{display:flex;gap:20px;flex-wrap:wrap;align-items:center;font-size:11px;font-weight:bold}#icdrm-round-two .e-header nav a{text-decoration:none;padding:7px 0}#icdrm-round-two .e-header nav [aria-current=page]{border-bottom:2px solid var(--primary)}\n#icdrm-round-two .e-cart{padding:10px 15px;border:1px solid currentColor;background:transparent;color:inherit;border-radius:40px;font-size:10px;flex-shrink:0}\n#icdrm-round-two .e-button{display:inline-flex;justify-content:space-between;align-items:center;gap:35px;background:var(--primary);color:#fff;border:0;padding:17px 25px;font:bold 12px\/1.4 Arial,sans-serif;text-decoration:none;border-radius:2px}#icdrm-round-two .e-button span{font-size:20px}#icdrm-round-two .e-text-link{font:bold 12px Arial,sans-serif;text-underline-offset:6px}#icdrm-round-two .e-actions{display:flex;gap:30px;align-items:center;flex-wrap:wrap;margin-top:30px}\n#icdrm-round-two .e-hero{position:relative;isolation:isolate;overflow:hidden}#icdrm-round-two .e-hero-copy{position:relative;z-index:2}#icdrm-round-two .e-hero-copy>.eyebrow{margin-bottom:25px}#icdrm-round-two .e-hero-copy>p:not(.eyebrow){font-size:16px;max-width:530px}#icdrm-round-two .e-cover{position:absolute;inset:0;height:100%;z-index:-3}#icdrm-round-two .e-sticker{display:grid;place-items:center;width:140px;height:140px;border-radius:50%;background:var(--accent);color:#211133;text-align:center;font:900 16px\/1.15 Arial,sans-serif;transform:rotate(10deg);z-index:3}\n#icdrm-round-two .e-festival{min-height:760px;background:#24112f;color:#fff;padding:80px 6vw 200px}#icdrm-round-two .e-festival:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,#20102ff2,#20102f44);z-index:-2}#icdrm-round-two .e-festival h1{font-size:clamp(70px,10vw,155px);line-height:.93;max-width:920px;color:var(--accent);font-weight:400;letter-spacing:-.025em}#icdrm-round-two .e-festival>.e-sticker{position:absolute;right:8%;top:45%;background:#dcf967}#icdrm-round-two .e-orbit{position:absolute;right:-40px;top:-60px;font:400 550px\/1 Arial,sans-serif;color:var(--accent);opacity:.35;z-index:-1;transform:rotate(15deg)}#icdrm-round-two .e-photo-strip{position:absolute;right:5%;bottom:30px;display:flex;align-items:end;gap:15px}#icdrm-round-two .e-photo-strip img{width:170px;height:130px;transform:rotate(-5deg);border:6px solid var(--paper)}#icdrm-round-two .e-photo-strip img:nth-child(2){transform:rotate(6deg);margin-bottom:20px}#icdrm-round-two .e-photo-strip span{font-size:10px;line-height:1.4;letter-spacing:.12em;padding:15px;max-width:150px}\n#icdrm-round-two .e-comedy{display:grid;grid-template-columns:1.1fr 1fr;gap:20px;padding:65px 6vw;background:var(--accent);min-height:650px;align-items:center}#icdrm-round-two .e-comedy h1{font-size:clamp(55px,6.8vw,103px);font-weight:900}#icdrm-round-two .e-comedy-art{position:relative;height:540px;display:flex;align-items:center}#icdrm-round-two .e-mic{height:470px;width:85%;margin:auto;border-radius:200px 200px 12px 12px;filter:grayscale(1);border:10px solid var(--paper);transform:rotate(6deg)}#icdrm-round-two .e-speech{position:absolute;left:-10px;bottom:10px;background:var(--primary);color:white;padding:35px 48px;border-radius:50%;font:900 45px\/.95 Georgia,serif;transform:rotate(-10deg);box-shadow:12px 12px 0 var(--ink)}#icdrm-round-two .e-comedy-note{position:absolute;top:10px;right:0;transform:rotate(8deg);font:italic 16px Georgia,serif;background:var(--paper);padding:20px}\n#icdrm-round-two .e-arcade{min-height:680px;display:grid;grid-template-columns:1fr 1fr;gap:35px;padding:65px 6vw 110px;background:radial-gradient(ellipse at 75% 40%,#6630aa,#1b1234 65%);color:#fff;align-items:center}#icdrm-round-two .e-arcade:before{content:'';position:absolute;inset:0;z-index:-1;background-image:linear-gradient(#ffffff0d 1px,transparent 1px),linear-gradient(90deg,#ffffff0d 1px,transparent 1px);background-size:40px 40px}#icdrm-round-two .e-arcade h1{font-size:clamp(48px,6vw,90px);letter-spacing:-.065em;color:var(--accent)}#icdrm-round-two .e-game-world{height:480px;position:relative}#icdrm-round-two .e-game-main{position:absolute;inset:20px 10% auto 0;width:90%;height:390px;clip-path:polygon(10% 0,100% 0,100% 88%,90% 100%,0 100%,0 12%);border:6px solid var(--accent);transform:rotate(-4deg)}#icdrm-round-two .e-game-small{position:absolute;bottom:0;right:0;width:45%;height:190px;border:8px solid #b181f7;transform:rotate(8deg)}#icdrm-round-two .e-game-world>.e-orbit{font-size:350px;top:-60px;right:0;color:#b98cff;opacity:.8}#icdrm-round-two .e-game-world>.e-sticker{position:absolute;right:-5px;top:0;border-radius:0;width:130px;height:100px;font-family:Courier New,monospace;box-shadow:8px 8px 0 #55299f}#icdrm-round-two .e-level-bar{position:absolute;bottom:0;left:0;right:0;padding:20px;background:var(--accent);color:#231941;font:900 12px Courier New,monospace;letter-spacing:.15em;text-align:center}\n#icdrm-round-two .e-theatre{min-height:760px;color:#fff4dd;text-align:center;display:grid;place-items:center;padding:90px 8vw 130px;background:#301424}#icdrm-round-two .e-theatre:after{content:'';position:absolute;inset:0;background:linear-gradient(0deg,#230e26ed,#230e2644 60%,#230e2688);z-index:-2}#icdrm-round-two .e-theatre .e-hero-copy{max-width:1000px}#icdrm-round-two .e-theatre h1{font-size:clamp(65px,7.5vw,115px);font-weight:400;font-style:italic}#icdrm-round-two .e-theatre .e-hero-copy>p{margin:28px auto;max-width:650px}#icdrm-round-two .e-theatre .e-actions{justify-content:center}#icdrm-round-two .e-theatre-frame{position:absolute;inset:25px;border:1px solid #e9c98b88;pointer-events:none}#icdrm-round-two .e-theatre-frame:before{content:'\u25c7';position:absolute;left:50%;top:-22px;font:35px Georgia,serif;color:#f8d595}#icdrm-round-two .e-theatre-caption{position:absolute;bottom:55px;font:9px\/1.8 Arial,sans-serif;letter-spacing:.25em;color:#f8d595}\n#icdrm-round-two .e-ticker{display:flex;justify-content:space-around;gap:40px;padding:17px 4vw;background:var(--accent);color:var(--ink);font:bold 11px\/1.4 Arial,sans-serif;letter-spacing:.15em;text-transform:uppercase;border-block:1px solid currentColor;overflow:hidden}#icdrm-round-two .e-ticker span{flex-shrink:0}\n#icdrm-round-two .e-section{padding:75px 6vw}#icdrm-round-two .e-section-head{display:grid;grid-template-columns:1.15fr 1fr;gap:65px;align-items:end;margin-bottom:42px}#icdrm-round-two .e-section-head h2{margin-top:15px}#icdrm-round-two .e-section-head>p{font-size:14px;max-width:550px;margin:0!important}#icdrm-round-two .e-poster-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:26px}#icdrm-round-two .e-poster-grid article{position:relative;background:var(--panel);color:var(--ink);border:1px solid color-mix(in srgb,var(--ink),transparent 75%)}#icdrm-round-two .e-poster-grid article>img{height:300px}#icdrm-round-two .e-poster-grid article>div{padding:30px}#icdrm-round-two .e-poster-grid h3{margin-top:15px}#icdrm-round-two .e-poster-grid p:not(.eyebrow){font-size:13px}#icdrm-round-two .e-poster-number{position:absolute;right:18px;top:20px;font:700 50px\/.9 var(--display);background:var(--accent);color:var(--ink);padding:12px;transform:rotate(5deg)}\n#icdrm-round-two .e-feature{display:grid;grid-template-columns:1fr 1fr;gap:75px;align-items:center;padding:75px 6vw;background:var(--accent);color:var(--ink)}#icdrm-round-two .e-feature h2{margin:20px 0}#icdrm-round-two .e-feature p:not(.eyebrow){font-size:14px}#icdrm-round-two .e-feature-art{position:relative;padding:0 70px 55px 0}#icdrm-round-two .e-feature-art img:first-child{height:440px;border-radius:4px}#icdrm-round-two .e-feature-art img:nth-child(2){position:absolute;right:0;bottom:0;width:53%;height:260px;border:8px solid var(--accent)}#icdrm-round-two .e-feature-art span{position:absolute;left:20px;top:20px;background:var(--primary);color:white;display:grid;place-items:center;width:85px;height:85px;border-radius:50%;font-size:35px;font-weight:900;transform:rotate(-10deg)}\n#icdrm-round-two .e-board-section{background:var(--paper)}#icdrm-round-two .e-board{border-top:2px solid currentColor}#icdrm-round-two .e-board article{display:grid;grid-template-columns:55px 1fr 1.3fr auto;gap:30px;align-items:center;padding:28px 0;border-bottom:1px solid color-mix(in srgb,var(--ink),transparent 70%)}#icdrm-round-two .e-board article>span{font:40px var(--display);color:var(--primary)}#icdrm-round-two .e-board h3{font-size:27px}#icdrm-round-two .e-board p{font-size:13px;margin:0!important}#icdrm-round-two .e-board a{font-size:11px}\n#icdrm-round-two .e-banner{position:relative;isolation:isolate;min-height:500px;padding:75px 6vw;color:white;background:#171321}#icdrm-round-two .e-banner>img{position:absolute;inset:0;height:100%;z-index:-2}#icdrm-round-two .e-banner:after{content:'';position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,#171321f5,#171321aa 60%,#17132133)}#icdrm-round-two .e-banner>div{max-width:750px}#icdrm-round-two .e-banner h2{margin-top:20px;font-size:clamp(45px,5vw,78px)}#icdrm-round-two .e-banner p:not(.eyebrow){font-size:14px;max-width:600px}\n#icdrm-round-two .e-subhero{padding:65px 6vw;display:grid;grid-template-columns:1.15fr 1fr;gap:70px;align-items:center;position:relative}#icdrm-round-two .e-subhero h1{margin:22px 0;font-size:clamp(50px,6vw,90px)}#icdrm-round-two .e-subhero p:not(.eyebrow){font-size:15px}#icdrm-round-two .e-sub-photo{position:relative;padding:0 20px 25px 0}#icdrm-round-two .e-sub-photo>img{height:370px;border-radius:4px}#icdrm-round-two .e-sub-photo>span{position:absolute;right:-10px;bottom:0;width:120px;height:120px;border-radius:50%;display:grid;place-items:center;text-align:center;background:var(--accent);color:var(--ink);font:bold 13px\/1.2 Arial,sans-serif;transform:rotate(10deg);border:5px solid var(--paper)}\n#icdrm-round-two .e-programme-rows{display:grid;gap:35px}#icdrm-round-two .e-programme-rows article{display:grid;grid-template-columns:1fr 1fr;gap:0;background:var(--panel);border:1px solid color-mix(in srgb,var(--ink),transparent 85%)}#icdrm-round-two .e-programme-rows article:nth-child(even)>.e-programme-photo{order:2}#icdrm-round-two .e-programme-photo{position:relative;min-height:480px}#icdrm-round-two .e-programme-photo img{height:100%;position:absolute;inset:0}#icdrm-round-two .e-programme-photo>span{position:absolute;top:22px;left:22px;font:65px\/1 var(--display);background:var(--accent);color:var(--ink);padding:12px}#icdrm-round-two .e-programme-rows article>div:not(.e-programme-photo){padding:45px;align-self:center}#icdrm-round-two .e-programme-rows h2{font-size:43px;margin-top:18px}#icdrm-round-two .e-programme-rows p:not(.eyebrow),#icdrm-round-two .e-programme-rows li{font-size:13px}#icdrm-round-two .e-programme-rows ul{padding-left:18px;margin:25px 0;line-height:2}\n#icdrm-round-two .e-chapters>div:last-child{display:grid;gap:45px}#icdrm-round-two .e-chapters article{display:grid;grid-template-columns:1fr 1fr;gap:60px;align-items:center}#icdrm-round-two .e-chapters article:nth-child(even)>img{order:2}#icdrm-round-two .e-chapters article>img{height:390px;border-radius:4px}#icdrm-round-two .e-chapters h2{font-size:43px;margin-top:18px}#icdrm-round-two .e-chapters p:not(.eyebrow){font-size:14px}\n#icdrm-round-two .e-gallery{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px}#icdrm-round-two .e-gallery figure{background:var(--panel);color:var(--ink);border:1px solid color-mix(in srgb,var(--ink),transparent 80%);overflow:hidden}#icdrm-round-two .e-gallery figure:nth-child(1),#icdrm-round-two .e-gallery figure:nth-child(5){grid-column:span 2}#icdrm-round-two .e-gallery img{height:360px}#icdrm-round-two .e-gallery figcaption{padding:28px}#icdrm-round-two .e-gallery h3{margin-top:15px}#icdrm-round-two .e-gallery p:not(.eyebrow){font-size:13px}\n#icdrm-round-two .e-visit{display:grid;grid-template-columns:1fr 1fr;gap:65px;align-items:center}#icdrm-round-two .e-visit h2{margin:20px 0}#icdrm-round-two .e-visit p:not(.eyebrow){font-size:14px}#icdrm-round-two .e-visit-photos{display:grid;grid-template-columns:1fr 1fr;gap:18px;align-items:center}#icdrm-round-two .e-visit-photos img:first-child{height:440px;border-radius:180px 180px 0 0}#icdrm-round-two .e-visit-photos img:last-child{height:310px}#icdrm-round-two .e-demo-card{padding:25px;background:var(--panel);margin-top:25px;border:1px solid color-mix(in srgb,var(--ink),transparent 80%)}#icdrm-round-two .e-demo-card p{font-size:12px!important}#icdrm-round-two .e-demo-card button{font-size:11px;padding:12px;background:transparent;border:1px solid currentColor;color:inherit;opacity:.65;cursor:not-allowed}\n#icdrm-round-two .e-shop{background:var(--accent);color:var(--ink)}#icdrm-round-two .e-products{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px}#icdrm-round-two .e-products article{background:var(--panel);color:var(--ink);border:1px solid color-mix(in srgb,var(--ink),transparent 80%)}#icdrm-round-two .e-products img{height:240px}#icdrm-round-two .e-products article>div{padding:25px}#icdrm-round-two .e-products h3{font-size:26px;margin:15px 0}#icdrm-round-two .e-products p:not(.eyebrow){font-size:13px}#icdrm-round-two .e-products .e-price{font-size:25px!important;font-weight:bold}#icdrm-round-two .e-price small{font-size:9px;font-weight:normal}#icdrm-round-two .e-products .e-button{width:100%}\n#icdrm-round-two .e-faq{display:grid;grid-template-columns:1fr 1fr;gap:65px}#icdrm-round-two .e-faq .e-section-head{display:block}#icdrm-round-two .e-faq details{border-bottom:1px solid color-mix(in srgb,var(--ink),transparent 70%);padding:20px 0}#icdrm-round-two .e-faq summary{cursor:pointer;font-weight:bold;font-size:14px}#icdrm-round-two .e-faq details p{font-size:13px}\n#icdrm-round-two .e-footer{padding:60px 6vw;background:var(--primary);color:white}#icdrm-round-two .e-footer-top{display:flex;justify-content:space-between;gap:30px;align-items:center}#icdrm-round-two .e-footer h2{margin:15px 0}#icdrm-round-two .e-footer .e-button{border:1px solid #fff8}#icdrm-round-two .e-footer nav{display:flex;gap:25px;flex-wrap:wrap;margin:30px 0}#icdrm-round-two .e-footer-link{font-size:12px;text-decoration:none}#icdrm-round-two .e-footer>p{font-size:10px;max-width:950px;opacity:.9}\n#icdrm-round-two .canvas[data-family=nightshift] .e-poster-grid article:nth-child(2){transform:translateY(25px)}#icdrm-round-two .canvas[data-family=nightshift] .e-logo>span{border-radius:2px;transform:skew(-8deg)}#icdrm-round-two .canvas[data-family=nightshift] .e-section-head h2,#icdrm-round-two .canvas[data-family=nightshift] .e-world h1{font-weight:400}#icdrm-round-two .canvas[data-family=nightshift] .e-ticker{transform:rotate(-1deg) scale(1.015)}#icdrm-round-two .canvas[data-family=nightshift] .e-subhero{background:var(--accent)}#icdrm-round-two .canvas[data-family=nightshift] .e-sub-photo img{transform:rotate(4deg);border:8px solid var(--paper)}\n#icdrm-round-two .canvas[data-family=punchline] .e-poster-grid article{border-radius:130px 130px 4px 4px;overflow:hidden;box-shadow:7px 7px 0 var(--ink)}#icdrm-round-two .canvas[data-family=punchline] .e-subhero{background:var(--accent)}#icdrm-round-two .canvas[data-family=punchline] .e-sub-photo img{border-radius:200px 200px 0 0;filter:grayscale(1)}#icdrm-round-two .canvas[data-family=punchline] .e-button{border-radius:50px}#icdrm-round-two .canvas[data-family=punchline] .e-gallery figure:nth-child(2){transform:rotate(2deg)}\n#icdrm-round-two .canvas[data-family=pixel-planet] .e-world h1,#icdrm-round-two .canvas[data-family=pixel-planet] .e-world h2{text-transform:uppercase;font-weight:900;letter-spacing:-.065em}#icdrm-round-two .canvas[data-family=pixel-planet] .e-logo>span{border-radius:0;box-shadow:4px 4px 0 var(--accent)}#icdrm-round-two .canvas[data-family=pixel-planet] .e-poster-grid article,#icdrm-round-two .canvas[data-family=pixel-planet] .e-products article{box-shadow:7px 7px 0 var(--primary)}#icdrm-round-two .canvas[data-family=pixel-planet] .e-subhero{background:radial-gradient(ellipse at right,#512687,#1b1234);color:#fff}#icdrm-round-two .canvas[data-family=pixel-planet] .e-sub-photo img{clip-path:polygon(8% 0,100% 0,100% 90%,92% 100%,0 100%,0 10%)}#icdrm-round-two .canvas[data-family=pixel-planet] .e-sub-photo>span{border-radius:0;color:#231941;border:5px solid #1b1234}#icdrm-round-two .canvas[data-family=pixel-planet] .e-button{box-shadow:4px 4px 0 #251b43}\n#icdrm-round-two .canvas[data-family=velvet-door] .e-world h1,#icdrm-round-two .canvas[data-family=velvet-door] .e-world h2{font-weight:400}#icdrm-round-two .canvas[data-family=velvet-door] .e-logo>span{font-family:Georgia,serif;font-style:italic;border:1px solid var(--primary);background:none;color:var(--primary)}#icdrm-round-two .canvas[data-family=velvet-door] .e-header{padding-block:30px}#icdrm-round-two .canvas[data-family=velvet-door] .e-poster-grid article{border:0;background:none}#icdrm-round-two .canvas[data-family=velvet-door] .e-poster-grid article>img{height:370px;border-radius:180px 180px 0 0}#icdrm-round-two .canvas[data-family=velvet-door] .e-poster-grid article>div{padding:25px 0}#icdrm-round-two .canvas[data-family=velvet-door] .e-poster-number{border-radius:50%;font-size:35px}#icdrm-round-two .canvas[data-family=velvet-door] .e-ticker{font-family:Georgia,serif;letter-spacing:.2em;font-weight:normal}#icdrm-round-two .canvas[data-family=velvet-door] .e-sub-photo img{border-radius:180px 180px 0 0}#icdrm-round-two .canvas[data-family=velvet-door] .e-sub-photo>span{border:1px solid currentColor;outline:6px solid var(--paper);font-family:Georgia,serif}#icdrm-round-two .canvas[data-family=velvet-door] .e-chapters article>img{border-radius:180px 180px 0 0}\n@media(max-width:1000px){#icdrm-round-two .e-header{flex-wrap:wrap}#icdrm-round-two .e-header nav{order:3;width:100%;justify-content:center}#icdrm-round-two .e-hero-copy>p:not(.eyebrow){font-size:14px}#icdrm-round-two .e-section-head,#icdrm-round-two .e-feature,#icdrm-round-two .e-subhero,#icdrm-round-two .e-chapters article,#icdrm-round-two .e-visit,#icdrm-round-two .e-faq{gap:35px}#icdrm-round-two .e-programme-rows article>div:not(.e-programme-photo){padding:30px}#icdrm-round-two .e-programme-rows h2{font-size:36px}#icdrm-round-two .e-poster-grid{gap:20px}#icdrm-round-two .e-poster-grid article>div{padding:22px}#icdrm-round-two .e-poster-grid article>img{height:250px}#icdrm-round-two .e-world h3{font-size:25px}#icdrm-round-two .e-board article{grid-template-columns:40px 1fr 1.2fr;gap:20px}#icdrm-round-two .e-board a{grid-column:2\/-1}#icdrm-round-two .e-festival>.e-sticker{width:110px;height:110px;font-size:12px;right:5%}#icdrm-round-two .e-photo-strip img{width:130px;height:100px}}\n@media(max-width:700px){#icdrm-round-two .e-world h1,#icdrm-round-two .e-subhero h1{font-size:clamp(40px,11vw,65px);overflow-wrap:break-word}#icdrm-round-two .e-world h2,#icdrm-round-two .e-footer h2{font-size:37px;overflow-wrap:break-word}#icdrm-round-two .e-world h3{font-size:27px}#icdrm-round-two .e-header{padding:20px;gap:20px}#icdrm-round-two .e-logo b{font-size:21px}#icdrm-round-two .e-logo>span{width:40px;height:40px;font-size:21px}#icdrm-round-two .e-cart{padding:9px;font-size:9px}#icdrm-round-two .e-header nav{gap:15px;justify-content:start;font-size:10px}#icdrm-round-two .e-hero-copy>p:not(.eyebrow){font-size:14px}#icdrm-round-two .e-festival{min-height:740px;padding:45px 23px 210px}#icdrm-round-two .e-festival h1{font-size:clamp(52px,14vw,85px)}#icdrm-round-two .e-festival>.e-sticker{right:22px;top:auto;bottom:150px;width:85px;height:85px;font-size:10px}#icdrm-round-two .e-photo-strip{right:auto;left:23px;bottom:25px;gap:12px}#icdrm-round-two .e-photo-strip img{width:100px;height:90px}#icdrm-round-two .e-photo-strip span{font-size:8px;padding:5px;max-width:90px}#icdrm-round-two .e-orbit{font-size:320px;right:-80px;top:0}#icdrm-round-two .e-comedy,#icdrm-round-two .e-arcade{grid-template-columns:1fr;gap:30px;padding:40px 23px 60px}#icdrm-round-two .e-comedy h1{font-size:clamp(43px,11vw,70px)}#icdrm-round-two .e-comedy-art{height:410px}#icdrm-round-two .e-mic{height:370px}#icdrm-round-two .e-speech{padding:25px 35px;font-size:38px;bottom:0}#icdrm-round-two .e-comedy-note{font-size:12px;padding:15px}#icdrm-round-two .e-arcade{padding-bottom:100px}#icdrm-round-two .e-arcade h1{font-size:clamp(39px,10vw,65px)}#icdrm-round-two .e-game-world{height:380px}#icdrm-round-two .e-game-main{height:300px}#icdrm-round-two .e-game-small{height:150px}#icdrm-round-two .e-game-world>.e-sticker{width:100px;height:90px;font-size:12px}#icdrm-round-two .e-level-bar{font-size:9px;padding:16px}#icdrm-round-two .e-theatre{min-height:660px;padding:70px 28px 130px}#icdrm-round-two .e-theatre h1{font-size:clamp(40px,11vw,65px)}#icdrm-round-two .e-theatre-frame{inset:15px}#icdrm-round-two .e-theatre-caption{bottom:40px;font-size:8px}#icdrm-round-two .e-theatre .e-hero-copy>p{font-size:14px}#icdrm-round-two .e-actions{gap:25px}#icdrm-round-two .e-button{padding:15px 20px;font-size:11px;gap:25px}#icdrm-round-two .e-ticker{justify-content:start;font-size:9px;padding:14px 23px;gap:30px}#icdrm-round-two .e-section{padding:45px 23px}#icdrm-round-two .e-section-head,#icdrm-round-two .e-feature,#icdrm-round-two .e-subhero,#icdrm-round-two .e-chapters article,#icdrm-round-two .e-visit,#icdrm-round-two .e-faq{grid-template-columns:1fr;gap:28px}#icdrm-round-two .e-section-head{margin-bottom:30px}#icdrm-round-two .e-poster-grid,#icdrm-round-two .e-gallery,#icdrm-round-two .e-products{grid-template-columns:1fr;gap:28px}#icdrm-round-two .e-poster-grid article>img{height:330px}#icdrm-round-two .e-poster-grid article>div{padding:27px}#icdrm-round-two .e-poster-grid article:nth-child(2){transform:none!important}#icdrm-round-two .e-feature{padding:45px 23px}#icdrm-round-two .e-feature-art{padding:0 35px 45px 0}#icdrm-round-two .e-feature-art img:first-child{height:340px}#icdrm-round-two .e-feature-art img:nth-child(2){height:195px}#icdrm-round-two .e-feature-art span{width:65px;height:65px;font-size:27px}#icdrm-round-two .e-feature h2{font-size:37px}#icdrm-round-two .e-board article{grid-template-columns:35px 1fr;gap:12px}#icdrm-round-two .e-board h3{font-size:27px}#icdrm-round-two .e-board p{grid-column:2\/-1;font-size:13px}#icdrm-round-two .e-board article>span{font-size:30px}#icdrm-round-two .e-board a{margin-top:10px}#icdrm-round-two .e-banner{padding:45px 25px;min-height:510px}#icdrm-round-two .e-banner h2{font-size:44px}#icdrm-round-two .e-subhero{padding:40px 23px}#icdrm-round-two .e-sub-photo>img{height:310px}#icdrm-round-two .e-sub-photo>span{width:100px;height:100px;font-size:10px}#icdrm-round-two .e-programme-rows article{grid-template-columns:1fr}#icdrm-round-two .e-programme-photo{min-height:310px}#icdrm-round-two .e-programme-rows article:nth-child(even)>.e-programme-photo{order:0}#icdrm-round-two .e-programme-rows article>div:not(.e-programme-photo){padding:28px}#icdrm-round-two .e-programme-rows h2{font-size:37px}#icdrm-round-two .e-programme-rows p:not(.eyebrow){font-size:14px}#icdrm-round-two .e-chapters article:nth-child(even)>img{order:0}#icdrm-round-two .e-chapters article>img{height:330px}#icdrm-round-two .e-chapters h2{font-size:37px}#icdrm-round-two .e-gallery figure:nth-child(1),#icdrm-round-two .e-gallery figure:nth-child(5){grid-column:auto}#icdrm-round-two .e-gallery img{height:330px}#icdrm-round-two .e-gallery figure:nth-child(2){transform:none!important}#icdrm-round-two .e-gallery figcaption{padding:25px}#icdrm-round-two .e-visit-photos{gap:15px}#icdrm-round-two .e-visit-photos img:first-child{height:330px}#icdrm-round-two .e-visit-photos img:last-child{height:260px}#icdrm-round-two .e-products img{height:280px}#icdrm-round-two .e-faq{display:block}#icdrm-round-two .e-footer{padding:45px 23px}#icdrm-round-two .e-footer-top{display:block}#icdrm-round-two .e-footer .e-button{margin-top:20px}#icdrm-round-two .e-footer nav{gap:18px}#icdrm-round-two .canvas[data-family=velvet-door] .e-poster-grid article>img{height:360px}}\n#icdrm-round-two .review-tools{padding:12px 2vw}#icdrm-round-two .review-top{margin-bottom:10px}#icdrm-round-two .review-top strong{font-size:13px}\n#icdrm-round-two .design-discovery{display:grid;grid-template-columns:280px minmax(0,1fr);gap:20px;align-items:start}#icdrm-round-two .design-filters{display:grid;grid-template-columns:1fr 1fr;gap:9px 10px}#icdrm-round-two .design-filters label{display:grid;gap:5px;font-size:10px;color:#dae2eb}#icdrm-round-two .design-filters select,#icdrm-round-two .design-filters input{width:100%;min-width:0;padding:8px 9px;border:1px solid #748493;background:#fff;color:#172331;border-radius:4px;font:12px Arial,sans-serif;height:32px}#icdrm-round-two .design-filters .design-search{grid-column:1\/-1}#icdrm-round-two .design-search input{background:#222e3a;border-color:#536475;color:#fff}#icdrm-round-two .design-search input::placeholder{color:#aebdca}#icdrm-round-two .design-shelf{min-width:0}#icdrm-round-two .design-shelf-top{display:flex;justify-content:space-between;align-items:center;gap:10px;min-height:22px;margin-bottom:7px}#icdrm-round-two .review-tools .design-shelf-top p{margin:0;color:#d7e1ea;font-size:10px;line-height:1.3;max-width:none}#icdrm-round-two .design-arrows{display:flex;gap:6px}#icdrm-round-two .design-arrows button{width:30px;height:24px;padding:0;background:#293744;color:#fff;border:1px solid #8091a2;border-radius:3px;font:16px Arial;line-height:1}#icdrm-round-two .design-arrows button:disabled{opacity:.3;cursor:default}\n#icdrm-round-two .design-rail{display:flex;gap:10px;overflow-x:auto;overflow-y:hidden;flex-wrap:nowrap;scroll-snap-type:x proximity;scrollbar-width:thin;scrollbar-color:#7a92a8 #263441;padding:3px 3px 10px;overscroll-behavior-x:contain;touch-action:pan-x pan-y;min-height:84px}#icdrm-round-two .design-rail::-webkit-scrollbar{height:6px}#icdrm-round-two .design-rail::-webkit-scrollbar-thumb{background:#7a92a8;border-radius:6px}#icdrm-round-two .design-rail::-webkit-scrollbar-track{background:#263441}#icdrm-round-two .design-card{flex:0 0 205px;min-width:0;display:flex;align-items:center;gap:10px;border:1px solid #617589;background:#222e3a;color:#fff;border-radius:5px;padding:6px;text-decoration:none;scroll-snap-align:start;outline-offset:1px}#icdrm-round-two .design-card[aria-current=true]{border-color:#fff;background:#f3f6fa;color:#152331;box-shadow:inset 0 -3px 0 var(--card-primary)}#icdrm-round-two .design-thumb{position:relative;display:block;width:49px;height:54px;flex-shrink:0;border-radius:3px;overflow:hidden;background:var(--card-accent)}#icdrm-round-two .design-thumb img{width:100%;height:100%;object-fit:cover}#icdrm-round-two .design-thumb b{position:absolute;left:0;bottom:0;background:var(--card-primary);color:white;font:900 12px Arial,sans-serif;min-width:25px;padding:4px}#icdrm-round-two .design-card-label{min-width:0;display:grid;gap:6px}#icdrm-round-two .design-card strong{font-size:12px;line-height:1.15}#icdrm-round-two .design-card small{font-size:8px;line-height:1.5;opacity:.8}#icdrm-round-two .design-empty{border:1px dashed #75899c;padding:12px;border-radius:4px;min-height:75px}#icdrm-round-two .review-tools .design-empty p{margin:0 0 10px;color:#e2e8ee;font-size:11px}#icdrm-round-two .design-empty button{font:11px Arial;padding:6px 10px;background:#fff;border:0;border-radius:3px;color:#172331}#icdrm-round-two .review-options{margin-top:10px;gap:12px}#icdrm-round-two .review-options label{font-size:10px}#icdrm-round-two .review-options select{padding:7px 10px;font-size:11px;min-width:110px}#icdrm-round-two .review-tools>p{margin-top:9px;font-size:9px}\n@media(max-width:800px){#icdrm-round-two .design-discovery{grid-template-columns:240px minmax(0,1fr);gap:15px}#icdrm-round-two .design-card{flex-basis:185px}}\n@media(max-width:600px){#icdrm-round-two .review-tools{padding:12px}#icdrm-round-two .review-top{gap:15px}#icdrm-round-two .review-top strong{font-size:12px;max-width:65%}#icdrm-round-two .review-top a{font-size:9px;max-width:100px;text-align:right}#icdrm-round-two .design-discovery{grid-template-columns:1fr;gap:8px}#icdrm-round-two .design-filters{grid-template-columns:1fr 1fr 1.2fr;gap:8px}#icdrm-round-two .design-filters .design-search{grid-column:auto}#icdrm-round-two .design-filters select,#icdrm-round-two .design-filters input{font-size:11px;padding:7px 6px}#icdrm-round-two .design-filters label{font-size:9px}#icdrm-round-two .design-search input::placeholder{color:#b9c7d3}#icdrm-round-two .design-card{flex-basis:190px}#icdrm-round-two .design-rail{min-height:81px}#icdrm-round-two .design-shelf-top{margin-bottom:4px}#icdrm-round-two .review-options{gap:8px}#icdrm-round-two .review-options label{flex:1 1 42%}#icdrm-round-two .review-options select{min-width:0;width:100%}#icdrm-round-two .review-tools>p{line-height:1.4}#icdrm-round-two .design-shelf-top p{max-width:80%!important}}\n#icdrm-round-two .review-tools{padding:10px 2vw}#icdrm-round-two .design-discovery{display:grid;grid-template-columns:minmax(0,1fr);gap:9px}#icdrm-round-two .design-filters{grid-template-columns:1.1fr .85fr 1.2fr .85fr .9fr 1fr 1.3fr;gap:10px;align-items:end}#icdrm-round-two .design-filters .design-search{grid-column:auto}#icdrm-round-two .design-shelf{display:grid;grid-template-columns:minmax(0,1fr) 165px;gap:16px;align-items:center}#icdrm-round-two .design-shelf-top{grid-column:2;grid-row:1;display:grid;grid-template-columns:1fr auto;gap:5px 8px;margin:0;min-width:0}#icdrm-round-two .design-lab-label{font-size:11px;grid-column:1\/-1}#icdrm-round-two .design-back{font-size:9px;color:#d7e1ea;grid-column:1\/-1;text-underline-offset:3px}#icdrm-round-two .review-tools .design-shelf-top p{font-size:9px;grid-column:1;max-width:none!important}#icdrm-round-two .design-arrows{grid-column:2;grid-row:3}#icdrm-round-two .design-rail{grid-column:1;grid-row:1;min-height:78px;padding-bottom:7px}#icdrm-round-two .design-empty{grid-column:1;grid-row:1}#icdrm-round-two .design-filters label{min-width:0}#icdrm-round-two .design-filters select{min-width:0}\n@media(max-width:850px){#icdrm-round-two .design-filters{grid-template-columns:repeat(4,minmax(0,1fr));gap:8px}#icdrm-round-two .design-filters .design-search{grid-column:span 2}#icdrm-round-two .design-shelf{grid-template-columns:minmax(0,1fr) 150px;gap:10px}}\n@media(max-width:600px){#icdrm-round-two .review-tools{padding:10px 12px}#icdrm-round-two .design-filters{grid-template-columns:repeat(3,minmax(0,1fr));gap:8px}#icdrm-round-two .design-filters .design-search{grid-column:1\/-1}#icdrm-round-two .design-shelf{display:flex;flex-direction:column;gap:5px;align-items:stretch}#icdrm-round-two .design-shelf-top{display:flex;align-items:center;flex-wrap:wrap;gap:5px 12px;justify-content:space-between}#icdrm-round-two .design-lab-label{font-size:10px}#icdrm-round-two .design-back{font-size:8px}#icdrm-round-two .review-tools .design-shelf-top p{flex:1 1 60%;font-size:9px}#icdrm-round-two .design-rail{min-height:78px}#icdrm-round-two .design-arrows button{height:28px;width:32px}}\n<\/style><script>(function roundTwoRuntime(browseFactory){\n function start(){\n  const root=document.getElementById('icdrm-round-two');if(!root)return;\n  const records=JSON.parse(root.querySelector('#round-config').textContent),byId=new Map(records.map(r=>[r.id,r]));\n  const defaults={design:'nightshift',page:'home',width:'full',palette:'signature',type:'signature'};\n  const values={width:['full','boxed'],palette:['signature','ocean','sunset','dusk'],type:['signature','modern','editorial']};\n  let state={...defaults},cart={},lastFocus=null,browser=null;\n  const canvas=root.querySelector('#round-canvas'),panel=root.querySelector('#round-cart');\n  const money=value=>new Intl.NumberFormat('en-US',{style:'currency',currency:'USD'}).format(value\/100);\n  function readUrl(){const p=new URLSearchParams(location.search);state={...defaults};if(byId.has(p.get('design')))state.design=p.get('design');const family=byId.get(state.design);if(family.pages.some(page=>page.key===p.get('view')))state.page=p.get('view');for(const [key,list]of Object.entries(values))if(list.includes(p.get(key)))state[key]=p.get(key);}\n  function loadCart(){cart={};try{const raw=JSON.parse(localStorage.getItem('icdrm:round-two-cart:'+state.design)||'{}');if(raw&&typeof raw==='object'&&!Array.isArray(raw))for(const [id,qty]of Object.entries(raw))if(\/^[0-2]$\/.test(id)&&Number.isInteger(qty)&&qty>0&&qty<=20)cart[id]=qty}catch{}}\n  function saveCart(){try{localStorage.setItem('icdrm:round-two-cart:'+state.design,JSON.stringify(cart))}catch{}renderCart();}\n  function renderCart(){const family=byId.get(state.design),items=root.querySelector('#round-cart-items');items.replaceChildren();let total=0;const count=Object.values(cart).reduce((n,q)=>n+q,0);for(const n of root.querySelectorAll('[data-cart-count]'))n.textContent=count;\n   if(!count){const p=document.createElement('p');p.textContent='Your demo cart is empty. The sample shop is on the last page of each design.';items.append(p);}\n   for(const [id,qty]of Object.entries(cart)){const product=family.products[Number(id)];total+=product[1]*qty;const row=document.createElement('div');row.className='cart-row';const title=document.createElement('strong');title.textContent=product[0];const amount=document.createElement('span');amount.textContent=qty+' \u00d7 '+money(product[1]);const remove=document.createElement('button');remove.type='button';remove.textContent='Remove';remove.setAttribute('aria-label','Remove '+product[0]);remove.addEventListener('click',()=>{delete cart[id];saveCart();});row.append(title,amount,remove);items.append(row);}\n   root.querySelector('#round-cart-total').textContent='Illustrative subtotal '+money(total);\n  }\n  function closeCart(){const wasOpen=!panel.hidden;panel.hidden=true;canvas.inert=false;root.querySelector('.review-tools').inert=false;if(wasOpen)lastFocus?.focus();}\n  function openCart(trigger){lastFocus=trigger;panel.hidden=false;canvas.inert=true;root.querySelector('.review-tools').inert=true;renderCart();panel.querySelector('[data-cart-close]').focus();}\n  function render(push=false){\n   const family=byId.get(state.design),page=family.pages.find(p=>p.key===state.page)||family.pages[0];state.page=page.key;\n   canvas.dataset.family=family.id;canvas.dataset.palette=state.palette;canvas.innerHTML=page.html;root.classList.toggle('boxed',state.width==='boxed');\n   const colours=state.palette==='signature'?{ink:family.ink,paper:family.paper,primary:family.primary,accent:family.accent,panel:'#fff'}:state.palette==='ocean'?{ink:'#123f4c',paper:'#eef8f4',primary:'#15596e',accent:'#b5e3d5',panel:'#fff'}:state.palette==='sunset'?{ink:'#65352f',paper:'#fff3e6',primary:'#9a3f37',accent:'#f6c29b',panel:'#fff9f1'}:{ink:'#f1ecdf',paper:'#1e2530',primary:'#6042a3',accent:'#3c405b',panel:'#2b3443'};\n   for(const [name,value]of Object.entries(colours))canvas.style.setProperty('--'+name,value);\n   canvas.style.setProperty('--display',state.type==='signature'?family.font:state.type==='modern'?'Arial, sans-serif':'Georgia, serif');\n   const pageControl=root.querySelector('#round-page');pageControl.replaceChildren();for(const p of family.pages){const option=document.createElement('option');option.value=p.key;option.textContent=p.label;pageControl.append(option);}pageControl.value=state.page;\n   for(const key of ['width','palette','type'])root.querySelector('#round-'+key).value=state[key];\n   for(const link of root.querySelectorAll('[data-design]'))link.setAttribute('aria-current',String(link.dataset.design===state.design));\n   const url=new URL(location.href);for(const [key,value]of Object.entries(state))url.searchParams.set(key==='page'?'view':key,value);if(push)history.pushState(null,'',url);else history.replaceState(null,'',url);\n   for(const a of canvas.querySelectorAll('[data-study-page]')){const next=new URL(url);next.searchParams.set('view',a.dataset.studyPage);next.hash='studio-preview';a.href=next.href;}\n   document.title=family.name+' \u00b7 '+page.label+' \u2014 iCDRM Design Lab';renderCart();browser?.update();\n  }\n  root.addEventListener('click',event=>{const a=event.target.closest('[data-design],[data-study-page]');if(a){if(event.metaKey||event.ctrlKey||event.shiftKey||event.altKey)return;event.preventDefault();if(a.dataset.design){state.design=a.dataset.design;state.palette='signature';state.type='signature';loadCart();}if(a.dataset.studyPage)state.page=a.dataset.studyPage;closeCart();render(true);if(!a.dataset.design||!browser){root.querySelector('#studio-preview').scrollIntoView();const h1=canvas.querySelector('h1');if(h1){h1.tabIndex=-1;h1.focus({preventScroll:true});}}return;}\n   const add=event.target.closest('[data-sample-add]');if(add){const id=add.dataset.sampleAdd;if(!\/^[0-2]$\/.test(id))return;cart[id]=Math.min(20,(cart[id]||0)+1);saveCart();openCart(add);root.querySelector('#round-cart-status').textContent=byId.get(state.design).products[Number(id)][0]+' added.';return;}\n   const open=event.target.closest('[data-cart-open]');if(open)openCart(open);\n  });\n  root.querySelector('[data-cart-close]').addEventListener('click',closeCart);\n  panel.addEventListener('keydown',event=>{if(event.key==='Escape'){closeCart();return;}if(event.key==='Tab'){const focusable=[...panel.querySelectorAll('button:not(:disabled),a[href]')];const first=focusable[0],last=focusable.at(-1);if(event.shiftKey&&document.activeElement===first){event.preventDefault();last.focus();}else if(!event.shiftKey&&document.activeElement===last){event.preventDefault();first.focus();}}});\n  for(const key of ['page','width','palette','type'])root.querySelector('#round-'+key).addEventListener('change',event=>{if(key==='page'){if(byId.get(state.design).pages.some(p=>p.key===event.target.value))state.page=event.target.value;}else if(values[key].includes(event.target.value))state[key]=event.target.value;render(true);});\n  window.addEventListener('popstate',()=>{closeCart();readUrl();loadCart();browser?.restore();render(false);});\n  readUrl();loadCart();if(browseFactory)browser=browseFactory(root,records,()=>state.design);render(false);\n }\n if(document.readyState==='loading')document.addEventListener('DOMContentLoaded',start,{once:true});else start();\n})(function designBrowserRuntime(root,records,getActive){\n const rail=root.querySelector('#design-rail');if(!rail)return null;\n const category=root.querySelector('#design-category'),mood=root.querySelector('#design-mood'),search=root.querySelector('#design-search'),status=root.querySelector('#design-results');\n const previous=root.querySelector('[data-design-scroll=\"-1\"]'),next=root.querySelector('[data-design-scroll=\"1\"]');\n let filtered=[],rendered=0;\n const reduced=()=>window.matchMedia?.('(prefers-reduced-motion: reduce)').matches;\n function arrows(){previous.disabled=rail.scrollLeft<8;next.disabled=rendered>=filtered.length&&rail.scrollLeft+rail.clientWidth>=rail.scrollWidth-8;}\n function options(control){return [...control.options].map(o=>o.value);}\n function restore(){const p=new URLSearchParams(location.search);category.value=options(category).includes(p.get('category'))?p.get('category'):'all';mood.value=options(mood).includes(p.get('mood'))?p.get('mood'):'all';search.value=(p.get('q')||'').slice(0,100);}\n function save(){const url=new URL(location.href);for(const [key,value]of [['category',category.value],['mood',mood.value],['q',search.value.trim()]]){if(!value||value==='all')url.searchParams.delete(key);else url.searchParams.set(key,value);}history.replaceState(null,'',url);}\n function updateLinks(){for(const a of rail.querySelectorAll('[data-design]')){const url=new URL(location.href);url.searchParams.set('design',a.dataset.design);url.searchParams.set('palette','signature');url.searchParams.set('type','signature');url.hash='';a.href=url.href;a.setAttribute('aria-current',String(a.dataset.design===getActive()));}const active=records.find(f=>f.id===getActive());status.textContent=`${filtered.length} ${filtered.length===1?'design':'designs'}${active?' \u00b7 Previewing '+active.name+(filtered.some(f=>f.id===active.id)?'':' (outside filters)'):''}`;}\n function render(saveUrl=false){const q=search.value.trim().toLocaleLowerCase();filtered=records.filter(f=>(category.value==='all'||f.browse.category===category.value)&&(mood.value==='all'||f.browse.moods.includes(mood.value))&&(!q||[f.name,f.category,f.tag,f.browse.category,...f.browse.moods].join(' ').toLocaleLowerCase().includes(q)));rail.replaceChildren();\n  rendered=0;appendBatch();\n  rail.scrollLeft=0;const selected=rail.querySelector('[data-design=\"'+getActive()+'\"]');if(selected)rail.scrollLeft=Math.max(0,selected.offsetLeft-rail.offsetLeft-rail.clientWidth\/2+selected.offsetWidth\/2);root.querySelector('.design-empty').hidden=filtered.length>0;rail.hidden=filtered.length===0;if(saveUrl)save();updateLinks();arrows();\n }\n function appendBatch(){\n  for(const f of filtered.slice(rendered,rendered+24)){const a=document.createElement('a');a.dataset.design=f.id;a.className='design-card';a.style.setProperty('--card-accent',f.accent);a.style.setProperty('--card-primary',f.primary);const thumb=document.createElement('span');thumb.className='design-thumb';thumb.setAttribute('aria-hidden','true');const img=document.createElement('img');img.src='https:\/\/images.unsplash.com\/'+f.photos[0][0]+'?auto=format&fit=crop&w=240&q=65';img.alt='';img.loading='lazy';img.decoding='async';thumb.append(img);const mark=document.createElement('b');mark.textContent=f.mark;thumb.append(mark);const label=document.createElement('span');label.className='design-card-label';const name=document.createElement('strong');name.textContent=f.name;const detail=document.createElement('small');detail.textContent=f.browse.category+' \u00b7 '+f.browse.moods[0];label.append(name,detail);a.append(thumb,label);rail.append(a);}\n rendered=rail.children.length;updateLinks();}\n function onScroll(){if(rail.clientWidth>0&&rail.scrollLeft+rail.clientWidth>=rail.scrollWidth-860&&rendered<filtered.length)appendBatch();arrows();}\n\n for(const control of [category,mood])control.addEventListener('change',()=>render(true));search.addEventListener('input',()=>render(true));\n root.querySelector('[data-clear-design-filters]').addEventListener('click',()=>{category.value='all';mood.value='all';search.value='';render(true);category.focus();});\n for(const button of [previous,next])button.addEventListener('click',()=>rail.scrollBy({left:Number(button.dataset.designScroll)*Math.max(230,rail.clientWidth*.8),behavior:reduced()?'instant':'smooth'}));\n rail.addEventListener('scroll',onScroll,{passive:true});window.addEventListener('resize',arrows);\n rail.addEventListener('keydown',event=>{if(!['ArrowLeft','ArrowRight','Home','End'].includes(event.key))return;const links=[...rail.querySelectorAll('a')],at=links.indexOf(document.activeElement);if(at<0)return;event.preventDefault();const i=event.key==='Home'?0:event.key==='End'?links.length-1:Math.max(0,Math.min(links.length-1,at+(event.key==='ArrowRight'?1:-1)));links[i].focus({preventScroll:true});links[i].scrollIntoView({block:'nearest',inline:'nearest',behavior:reduced()?'instant':'smooth'});});\n restore();render();return {update:updateLinks,restore(){restore();render();}};\n});<\/script><style>body:has(#icdrm-round-two) .wp-site-blocks>:not(.wp-block-post-content){display:none!important}body:has(#icdrm-round-two) .wp-site-blocks{padding:0!important}<\/style><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>CategoryAll categoriesEntertainmentMoodAny moodBoldEditorialEnergeticImmersivePlayfulWarmExplore a pageHomeCare optionsOur approachAround BloomwellStart hereCanvas widthFull widthBoxedColour directionSignatureOceanSunsetDuskTypographyDesign defaultClean sansEditorial serifFind a design iCDRM \/ Entertainment previewsWebsite collection \u2197 4 designs \u00b7 Swipe or use the arrows \u2190\u2192 No designs match this combination. Try another mood or category. Clear filters ICDRM DESIGN STUDY \u00b7 FICTIONAL ENTERTAINMENT BRAND \u00b7 NO TICKETS, BOOKINGS [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-56","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/pages\/56","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/comments?post=56"}],"version-history":[{"count":2,"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/pages\/56\/revisions"}],"predecessor-version":[{"id":58,"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/pages\/56\/revisions\/58"}],"wp:attachment":[{"href":"https:\/\/icdrm.com\/demo-creative-01\/wp-json\/wp\/v2\/media?parent=56"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}