{"id":9,"date":"2026-10-20T20:51:33","date_gmt":"2026-10-20T20:51:33","guid":{"rendered":"https:\/\/icdrm.com\/demo-home-services-01\/?page_id=9"},"modified":"2026-10-23T17:13:30","modified_gmt":"2026-10-23T17:13:30","slug":"our-craft","status":"publish","type":"page","link":"https:\/\/icdrm.com\/demo-home-services-01\/our-craft\/","title":{"rendered":"Our craft"},"content":{"rendered":"\n<aside class=\"icdrm-template-offer\" aria-label=\"iCDRM template offer\" style=\"padding:15px 24px;background:#172331;color:#fff;font:12px\/1.6 Arial,sans-serif;display:flex;align-items:center;justify-content:space-between;gap:16px;flex-wrap:wrap\"><div><strong style=\"font-size:14px\">This template \u00b7 $50<\/strong><br>Includes the first month of hosting. Ongoing hosting: $50\/month, with SSL, security updates, mobile\/tablet responsive layout updates and an SEO-ready foundation.<\/div><div style=\"display:flex;gap:12px;align-items:center;flex-wrap:wrap\"><button type=\"button\" disabled aria-disabled=\"true\" data-central-cart-url=\"https:\/\/icdrm.com\/cart\/?add-to-cart=58&amp;quantity=1\" style=\"padding:10px 15px;border:1px solid #aebbc8;background:#e4e9ee;color:#34414e;font:700 12px Arial,sans-serif;cursor:not-allowed\">Add template to iCDRM cart \u2014 opens soon<\/button><a href=\"https:\/\/icdrm.com\/shop\/websites\/\" style=\"color:#fff;text-decoration:underline\">View the collection \u2197<\/a><\/div><\/aside>\n\n\n<div id=\"icdrm-options\" hidden><details open><summary>Oak &amp; Field \u00b7 Design options <small>Try a different look \u00b7 preview changes only<\/small><\/summary><div class=\"options\"><label>Page structure<select id=\"icdrm-structure\"><option value=\"one\">One page<\/option><option value=\"full\">Full website<\/option><\/select><\/label><label>Canvas width<select id=\"icdrm-width\"><option value=\"full\">Full width<\/option><option value=\"boxed\">Boxed<\/option><\/select><\/label><fieldset><legend>Colour palette<\/legend><div class=\"palettes\"><button type=\"button\" data-palette-option=\"original\" aria-pressed=\"false\"><span aria-hidden=\"true\" class=\"swatch\" style=\"background:#30483e\"><\/span>Original<\/button><button type=\"button\" data-palette-option=\"coastal\" aria-pressed=\"false\"><span aria-hidden=\"true\" class=\"swatch\" style=\"background:#193d4c\"><\/span>Coastal<\/button><button type=\"button\" data-palette-option=\"clay\" aria-pressed=\"false\"><span aria-hidden=\"true\" class=\"swatch\" style=\"background:#683c30\"><\/span>Clay<\/button><button type=\"button\" data-palette-option=\"dusk\" aria-pressed=\"false\"><span aria-hidden=\"true\" class=\"swatch\" style=\"background:#f0e8d8\"><\/span>Dusk<\/button><\/div><\/fieldset><label>Boxed background<select id=\"icdrm-background\"><option value=\"lines\">Fine lines<\/option><option value=\"wash\">Soft wash<\/option><option value=\"solid\">Solid colour<\/option><option value=\"photo\">Material photo<\/option><\/select><\/label><label>Typography<select id=\"icdrm-type\"><option value=\"editorial\">Editorial<\/option><option value=\"modern\">Modern<\/option><option value=\"classic\">Classic<\/option><\/select><\/label><label>Logo treatment<select id=\"icdrm-logo\"><option value=\"lockup\">Mark + wordmark<\/option><option value=\"wordmark\">Wordmark only<\/option><option value=\"mark\">Compact mark<\/option><\/select><\/label><button type=\"button\" id=\"icdrm-reset\">Reset design<\/button><\/div><p id=\"icdrm-preview-status\" role=\"status\" aria-live=\"polite\"><\/p><\/details><style>body[data-icdrm-design-preview=\"oak-field\"][data-palette=\"original\"]{--icdrm-ink:#30483e;--icdrm-paper:#faf6ee;--icdrm-accent:#e5ddcb;--icdrm-soft:#eee7d9;--icdrm-inverse:#fff9ee;--icdrm-deep:#243a31;--icdrm-border:#9baf9d}\nbody[data-icdrm-design-preview=\"oak-field\"][data-palette=\"coastal\"]{--icdrm-ink:#193d4c;--icdrm-paper:#f2f8f7;--icdrm-accent:#c2dfd8;--icdrm-soft:#d9eae5;--icdrm-inverse:#f7fcfa;--icdrm-deep:#122e3a;--icdrm-border:#6d999c}\nbody[data-icdrm-design-preview=\"oak-field\"][data-palette=\"clay\"]{--icdrm-ink:#683c30;--icdrm-paper:#fbf4ea;--icdrm-accent:#ebc3a0;--icdrm-soft:#f1deca;--icdrm-inverse:#fff8f0;--icdrm-deep:#492b25;--icdrm-border:#be9379}\nbody[data-icdrm-design-preview=\"oak-field\"][data-palette=\"dusk\"]{--icdrm-ink:#f0e8d8;--icdrm-paper:#1d2930;--icdrm-accent:#34494f;--icdrm-soft:#2a3b43;--icdrm-inverse:#172229;--icdrm-deep:#b8d5c9;--icdrm-border:#779d9d}\nbody[data-icdrm-design-preview=\"oak-field\"]{--icdrm-display:Georgia,serif;--icdrm-body:Arial,sans-serif;background:var(--icdrm-soft)!important}\nbody[data-icdrm-design-preview=\"oak-field\"] 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left,var(--icdrm-accent),var(--icdrm-deep))!important}\nbody[data-icdrm-design-preview=\"oak-field\"][data-background=\"solid\"]{background:var(--icdrm-soft)!important}\nbody[data-icdrm-design-preview=\"oak-field\"][data-background=\"photo\"]{background:linear-gradient(#0005,#0005),url('https:\/\/images.unsplash.com\/photo-1618220179428-22790b461013?auto=format&fit=crop&w=1800&q=85') center\/cover fixed!important}\n#icdrm-options{position:sticky;top:var(--wp-admin--admin-bar--height,0px);z-index:999;background:#18251f;color:#fff;font:13px Arial,sans-serif;padding:14px 24px;box-shadow:0 2px 8px #0002;box-sizing:border-box}\n#icdrm-options[hidden]{display:none!important}#icdrm-options *{box-sizing:border-box}#icdrm-options summary{cursor:pointer;font-weight:bold}#icdrm-options summary small{font-weight:normal;margin-left:12px;color:#c5d6cc}\n#icdrm-options .options{display:flex;flex-wrap:wrap;align-items:end;gap:18px;margin-top:18px}#icdrm-options 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#d6edb8;outline-offset:3px}\n@media(max-width:767px){#icdrm-options{top:0;padding:12px 16px}#icdrm-options summary small{display:block;margin:6px 0 0}#icdrm-options .options{gap:14px}#icdrm-options select{min-width:118px}body[data-icdrm-design-preview=\"oak-field\"][data-background=\"photo\"]{background-attachment:scroll!important}body[data-icdrm-design-preview=\"oak-field\"] .wp-site-blocks h1{font-size:clamp(34px,10vw,64px)!important}body[data-icdrm-design-preview=\"oak-field\"] .wp-site-blocks h2{font-size:clamp(30px,8vw,48px)!important}}\n<\/style><script>(function oakPreviewRuntime(config){\n function start(){\n  const base='\/demo-home-services-01\/';\n  const pages=['','our-craft\/','renovations\/','spaces\/','start-here\/','one-page\/','boxed\/'].map(p=>base+p);\n  if(location.hostname!=='icdrm.com'||!pages.includes(location.pathname))return;\n  const tools=document.getElementById('icdrm-options');const canvas=document.querySelector('.wp-site-blocks');\n  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Your choices affect this preview only.';\n  }\n  for(const b of tools.querySelectorAll('[data-palette-option]'))b.addEventListener('click',()=>{state.palette=b.dataset.paletteOption;update()});\n  for(const name of ['width','background','type','logo'])tools.querySelector('#icdrm-'+name).addEventListener('change',event=>{if(allowed[name].includes(event.target.value))state[name]=event.target.value;update()});\n  structure.addEventListener('change',()=>{const target=new URL(structure.value==='one'?base+'one-page\/':base,location.origin);for(const [name,value]of Object.entries(state))target.searchParams.set(name,value);location.assign(target.href)});\n  tools.querySelector('#icdrm-reset').addEventListener('click',()=>{state={...defaults};update()});\n  if(matchMedia('(max-width:767px)').matches)tools.querySelector('details').open=false;\n  tools.hidden=false;update();\n }\n if(document.readyState==='loading')document.addEventListener('DOMContentLoaded',start,{once:true});else start();\n})({});<\/script><\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-flow wp-container-core-group-is-layout-a2902c9c wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:0;font-family:Arial, sans-serif\">\n<section id=\"top\" class=\"wp-block-group has-text-color has-background has-link-color wp-elements-1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-1e82f855 wp-block-group-is-layout-constrained\" style=\"color:#30483e;background-color:#faf6ee;padding-top:clamp(24px,6vw,88px);padding-right:clamp(24px,6vw,88px);padding-bottom:clamp(24px,6vw,88px);padding-left:clamp(24px,6vw,88px)\">\n<p class=\"has-text-color has-link-color wp-elements-2 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">OUR CRAFT \/ OAK &amp; FIELD<\/p>\n\n\n\n<h1 class=\"wp-block-heading has-text-color has-link-color wp-elements-3\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(42px,6vw,84px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Made with care. Made for living.<\/h1>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-4 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);line-height:1.55\">Honest materials and attention to the details you notice every day. The right headline, body copy and spacing can make even a simple layout stand out.<\/p>\n<\/section>\n\n\n\n<section id=\"craft\" class=\"wp-block-group has-text-color has-background has-link-color wp-elements-5 has-global-padding is-layout-constrained wp-container-core-group-is-layout-1e82f855 wp-block-group-is-layout-constrained\" style=\"color:#30483e;background-color:#faf6ee;padding-top:clamp(24px,6vw,88px);padding-right:clamp(24px,6vw,88px);padding-bottom:clamp(24px,6vw,88px);padding-left:clamp(24px,6vw,88px)\">\n<div class=\"wp-block-columns has-text-color has-link-color wp-elements-6 is-layout-flex wp-container-core-columns-is-layout-adc61e35 wp-block-columns-is-layout-flex\" style=\"color:#30483e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<section class=\"wp-block-group has-text-color has-link-color wp-elements-7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-6a792a18 wp-block-group-is-layout-constrained\" style=\"color:#30483e;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<p class=\"has-text-color has-link-color wp-elements-8 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">01 \/ THE CRAFT<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-9\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(38px,5.7vw,76px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Good work feels different.<\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-10 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.55\">The quiet close of a cabinet. Share a website or effect that catches your eye, and we can explore a custom first design within hours. Light falling exactly where it should. A room that works as beautifully as it looks. Built on WordPress, with editable content and access to its extensive plugin ecosystem. Any of these designs can be extended with a shopping cart and full ecommerce checkout.<\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-11 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.55\">Our fictional studio brings a craftsman&#8217;s attention to the places where life happens.<\/p>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<section class=\"wp-block-group has-text-color has-link-color wp-elements-12 has-global-padding is-layout-constrained wp-container-core-group-is-layout-ac088c93 wp-block-group-is-layout-constrained\" style=\"color:#30483e;padding-top:40px;padding-right:0;padding-bottom:0;padding-left:0\">\n<figure class=\"wp-block-image size-full is-resized wp-elements-13\" style=\"color:#30483e\"><img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1618220179428-22790b461013?auto=format&amp;fit=crop&amp;w=1800&amp;q=85\" alt=\"Quiet interior with warm wood and soft neutral materials\" style=\"object-fit:cover;width:100%;height:440px\"\/><\/figure>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-14 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">MATERIAL STUDY \/ WARMTH &amp; TEXTURE<\/p>\n<\/section>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group has-text-color has-background has-link-color wp-elements-15 has-global-padding is-layout-constrained wp-container-core-group-is-layout-1e82f855 wp-block-group-is-layout-constrained\" style=\"color:#30483e;background-color:#e5ddcb;padding-top:clamp(24px,6vw,88px);padding-right:clamp(24px,6vw,88px);padding-bottom:clamp(24px,6vw,88px);padding-left:clamp(24px,6vw,88px)\">\n<p class=\"has-text-color has-link-color wp-elements-16 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">THE DETAILS MAKE THE DIFFERENCE<\/p>\n\n\n\n<div class=\"wp-block-columns has-text-color has-link-color wp-elements-17 is-layout-flex wp-container-core-columns-is-layout-af17e342 wp-block-columns-is-layout-flex\" style=\"color:#30483e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<section class=\"wp-block-group has-text-color has-link-color wp-elements-18 has-global-padding is-layout-constrained wp-container-core-group-is-layout-00d69449 wp-block-group-is-layout-constrained\" style=\"border-top-color:currentColor;border-top-style:solid;border-top-width:1px;color:#30483e;padding-top:24px;padding-right:0;padding-bottom:24px;padding-left:0\">\n<p class=\"has-text-color has-link-color wp-elements-19 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">01 \/ INTENTION<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-20\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(20px, 1.25rem + ((1vw - 3.2px) * 1.25), 32px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Begin with what matters<\/h3>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-21 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.55\">Understand the context, the people and the possibilities before deciding what comes next. Send us a site or effect you love, and a custom first design could take shape within hours.<\/p>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<section class=\"wp-block-group has-text-color has-link-color wp-elements-22 has-global-padding is-layout-constrained wp-container-core-group-is-layout-00d69449 wp-block-group-is-layout-constrained\" style=\"border-top-color:currentColor;border-top-style:solid;border-top-width:1px;color:#30483e;padding-top:24px;padding-right:0;padding-bottom:24px;padding-left:0\">\n<p class=\"has-text-color has-link-color wp-elements-23 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">02 \/ CONSIDERATION<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-24\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(20px, 1.25rem + ((1vw - 3.2px) * 1.25), 32px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Make considered choices<\/h3>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-25 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.55\">Good ideas become stronger when materials, proportion and practical details work together.<\/p>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<section class=\"wp-block-group has-text-color has-link-color wp-elements-26 has-global-padding is-layout-constrained wp-container-core-group-is-layout-00d69449 wp-block-group-is-layout-constrained\" style=\"border-top-color:currentColor;border-top-style:solid;border-top-width:1px;color:#30483e;padding-top:24px;padding-right:0;padding-bottom:24px;padding-left:0\">\n<p class=\"has-text-color has-link-color wp-elements-27 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">03 \/ CHARACTER<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-28\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(20px, 1.25rem + ((1vw - 3.2px) * 1.25), 32px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Give the details a voice<\/h3>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-29 wp-block-paragraph\" style=\"color:#30483e;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.55\">A coherent result feels distinctive without losing sight of the people it serves.<\/p>\n<\/section>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group has-text-color has-background has-link-color wp-elements-30 has-global-padding is-layout-constrained wp-container-core-group-is-layout-1e82f855 wp-block-group-is-layout-constrained\" style=\"color:#30483e;background-color:#e5ddcb;padding-top:clamp(24px,6vw,88px);padding-right:clamp(24px,6vw,88px);padding-bottom:clamp(24px,6vw,88px);padding-left:clamp(24px,6vw,88px)\">\n<p class=\"has-text-color has-link-color wp-elements-31 wp-block-paragraph\" style=\"color:#30483e;font-size:11px;font-weight:600;letter-spacing:0.16em;line-height:1.55;text-transform:uppercase\">EXPLORE THE NEXT CHAPTER<\/p>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color wp-elements-32 is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-b03c5ad3 wp-block-group-is-layout-flex\" style=\"color:#30483e\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-33\" style=\"color:#30483e;font-family:Georgia, serif;font-size:clamp(24.034px, 1.502rem + ((1vw - 3.2px) * 1.663), 40px);font-weight:400;letter-spacing:-0.045em;line-height:1.04\">Start here.<\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-34 wp-block-paragraph\" style=\"color:inherit;font-size:14px;font-weight:600;text-decoration:none\"><a href=\"https:\/\/icdrm.com\/demo-home-services-01\/start-here\/\">Start here \u2197<\/a><\/p>\n<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This template \u00b7 $50Includes the first month of hosting. Ongoing hosting: $50\/month, with SSL, security updates, mobile\/tablet responsive layout updates and an SEO-ready foundation. Add template to iCDRM cart \u2014 opens soonView the collection \u2197 Oak &amp; Field \u00b7 Design options Try a different look \u00b7 preview changes only Page structureOne pageFull websiteCanvas widthFull widthBoxed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/pages\/9","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/comments?post=9"}],"version-history":[{"count":7,"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/pages\/9\/revisions"}],"predecessor-version":[{"id":68,"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/pages\/9\/revisions\/68"}],"wp:attachment":[{"href":"https:\/\/icdrm.com\/demo-home-services-01\/wp-json\/wp\/v2\/media?parent=9"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}